Upon successful completion of this course, you should be able to:

• Define ‘personal finances’
• Explain the significance of financial literacy
• State the relevance of career choice to financial planning
• List the steps of the financial-planning process
• Discuss the importance of budgeting
• Outline the fundamentals of monetary asset management
• Summarize the principles of wise spending
• Compare savings and investments
• List the advantages of insurance
• Describe major investment strategies

By the end of this course, you will be able to:

• Explain how to do research to find a new job or role
• Explain why having a good resume is important to find a good job
• Summarise and evaluate your career goals
• Identify your passions and align them to your career goals
• State the importance of building a professional network
• Discuss how to make the most of networking events

By the end of this course, you will be able to:

• Evaluate operating costs and sales numbers
• Distinguish between cash flow, profit, revenue and expenses
• Outline how to manage inventory and pricing
• Identify how Quickbooks, Xero and FreshBooks can help you sync business accounts and credit cards
• Compute business finances in order to clearly identify profits, losses and taxes due
• Recognize how and when to reinvest in your business and how much reinvestment to make

By the end of this course, you will be able to:

• Identify the major factors that cause the problems facing your business
• Indicate business issues and place them into a problem statement
• Define your business objectives and key results
• Recognise potent strategies to solve business problems
• Analyse all necessary data before a brainstorming session to decide on the right strategy
• Evaluate the progress of your problem-solving plan by means of an action tracker

By the end of this course, you will be able to:

• Explain the concept of ‘bootstrapping’
• Draw up the financial records of your business
• Distinguish between crowdfunding, microloans, traditional loans and investment
• List the major components of a loan package
• Outline the different sections of a presentation deck
• Recognise the risks involved in running a company and how they may be addressed

By the end of this course, you will be able to:

• Define workplace ‘diversity’, ‘equity’ and ‘inclusiveness’
• Evaluate your workplace culture with respect to diversity, equity and inclusiveness
• Identify the importance of precise language within a workplace
• Outline the benefits of overcoming unconscious bias in the workplace
• Discuss gender bias and its professional effect 
• Recognise the benefits of being inclusive when holding team meetings

By the end of this course, you will be able to:

• Distinguish between ‘hearing ‘and ‘listening’
• Discuss the value of ‘reflective listening' and how it can be applied
• Describe how and why one-on-one meetings are set up
• Outline the various features of the ‘GROW’ model
• Explain the pitfalls of micromanaging employees
• Identify ways to build trust among team members

By the end of this course, you will be able to:

• Calculate the different costs involved in shipping and distribution
• Outline how to package your products effectively before shipment
• Select the appropriate shipping partner 
• Describe the marketing concepts that should shape your brand packaging strategies
• Recognise when you should hire a manufacturer and find the right one
• Define ‘payment service provider’ (PSP) and explain how to set one up for online payments

By the end of this course, you will be able to:

• Outline the four life cycle phases of businesses and industries
• Explain how to conduct a SWOT analysis and establish its relevance to your business
• Define ‘key performance indicators’ (KPIs) and explain their function when measuring the progress of business operations
• Outline ways to reduce waste and carry out environmentally friendly business processes
• Highlight ways to organise workloads to produce higher quality work in more efficient ways
• Distinguish between cash flow and profit and determine the roles they play in the growth of your business

By the end of this course, you will be able to:

• Select an ideal name that suits your brand or product
• Describe the process of creating a strong brand identity
• Explain how to communicate the unique appeal of your business
• Discuss how to script your brand message in a way that appeals to your target audience
• Relate taglines from brand messaging to the overall vision of your brand
• Outline the steps involved in personifying your brand

By the end of this course, you will be able to:

• Highlight  the ‘audience first’ approach to business
• Outline the benefits of identifying your target audience
• Discuss how to calculate the customer lifetime value of a business
• Explain the importance of the customer lifetime value metric
• Identify strategies that can generate positive word-of-mouth referrals
• Recognize the benefits of appreciating and retaining loyal customers

By the end of this course, you will be able to:

• Identify ways to approach media outreach
• Outline the steps taken to build your personal brand
• Explain how ‘brand authenticity’ affects customer loyalty
• Describe the processes involved in rebranding
• Discuss how rebranding can transform your business
• Recall the steps to be taken when customer service mishaps occur

By the end of this course, you will be able to:

• Explain how to set up your business on Google Search and Google Maps
• List the types of insights gained from your Google Business listing
• Outline how images function as a marketing tool
• Explain how online reviews can help you build trust and authenticity in your brand
• Recognise the benefits of updating your business profile
• Discuss how to respond to and handle negative reviews from customers

By the end of this course, you will be able to:

• Explain how to select and create a good domain name
• Outline the characteristics of a good website host and domain name
• Recognise the importance of a Secure Sockets Layer (SSL)
• Discuss how to design a mobile- and customer-friendly website
• Compare Search Engine Optimisation(SEO) and Search Engine Marketing (SEM)
• Select the most suitable images for your website

By the end of this course, you will be able to:

• Define ‘eco-friendly living’
• Identify areas of your life in which you can implement eco-friendly practices
• Discuss sustainable consumption
• Summarise the impact of our consumption habits on the environment
• Select sustainable food choices
• Explain how to reduce food waste and conserve water
• Distinguish between ‘sustainable building materials’ and ‘sustainable landscaping’