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Best Content Marketing Courses
These free online content marketing courses will teach you all of the tips and tricks you need to create attractive engaging content and grow your organic marketing base. Content marketing is the act of marketing through creating and distributing content online in order to engage online communities, grow brand awareness and generate leads. This page teaches you about effective content marketing....…Read More
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Content Marketing Courses
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Diploma in Social Media Strategy
- Discuss how to conduct market analysis to set social med...
- Explain how to align social media goals with your client...
- Outline different types of social media platform
- Describe how to formulate and implement marke... Read More
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Advanced B2B Marketing Strategies
- Distinguish between B2B and B2C marketing
- Define account-based marketing
- Outline actionable steps to getting started w... Read More
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B2B Lead Generation Techniques
- Analyse the B2B sales funnel and identify key stages for...
- Outline a detailed Ideal Customer Profile (ICP) to targe...
- Create personalised account-based marketing campaigns to...
- Discuss optimising LinkedIn profiles and impl... Read More
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Influencer Marketing
- Distinguish influencer marketing from traditional advert...
- Discuss the techniques for selecting influencers, consid...
- Calculate Return on Investment (ROI) and iterate influen...
- State the significance of aligning brand goal... Read More
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Marketing and Consumer Behaviour
- Describe the major categories of business buyers
- Explain what a buying centre is
- Describe the duties of professional buyers
- Describe the personal and interpersonal dynam... Read More
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Value-Based Content Creation Strategy
- Recognise the value of content themes in guiding online ...
- Discuss the role of a content strategy in conveying bran...
- Define ‘content inventory’ and identify conte... Read More
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Advanced Lead Generation Strategies
- Explain what makes content valuable and the process of c...
- Identify advanced strategies for creating and distributi...
- Discuss on-page and off-page optimisation str... Read More
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Inbound Marketing Strategies for Businesses
- Outline the components of an inbound marketing strategy
- Create an inbound marketing plan
- Plan and create content using an editorial ca... Read More
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Introduction to Online Marketing Strategies
- Explain the basics of offline marketing
- Describe how to plan marketing campaigns with more struc...
- Identify how to set up Google Analytics Read More
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Customer Growth Strategies for Online Businesses
- Analyse the four key elements of a successful social med...
- Explain how to set specific goals for social media ads
- Discuss how to research and target the right ... Read More
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Facebook Marketing and Advertising
- Define the key concepts of Facebook marketing and advert...
- Create and optimize a Facebook Business Page for your br...
- Identify the most effective ad formats for di... Read More
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An Introduction to Blogging
- Identify the elements of a blog and distinct areas for c...
- Create reader personas that humanise your blog and gain ...
- Explain how to perform market research and analyse compe...
- Recognise the importance of brand identity an... Read More
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Personal Branding for Professionals
- Define personal branding and its significance in the con...
- Analyse the elements comprising a strong personal brand:...
- Apply strategies for crafting a compelling pe... Read More
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Content Syndication: Maximizing Your Online Engagement
- Explain how Hootsuite automates post-scheduling and impr...
- Define ‘content syndication’ and identify the most appro...
- Explain how to use platforms like Reddit, Lin... Read More
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How to Rebrand Private Label Rights (PLR) Videos
- Explain how to rebrand and repurpose existing videos to ...
- Describe how to customise, rebrand and add a personal to...
- Identify the video-editing tools and software... Read More
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The Use of Social Media in Healthcare
- Discuss the origins of social media and its role in the ...
- Define the terms ‘e-Health’ and ‘big data’ along with th...
- Describe the term ‘medical social media’ alon... Read More
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