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Best Marketing Strategy Courses
These free online marketing strategy courses will give you a better understanding of the needs and wants of customers. A marketing strategy is a business's overall game plan for reaching prospective consumers and turning them into customers of the products or services it provides. You will learn how to create specific marketing-related goals that are focused and achievable....…Read More
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Marketing Strategy Courses

Diploma in Marketing Management
- Define the process and function of marketing
- Explain the key marketing concepts
- Contrast and compare how marketing of services differs f...
- Discuss how marketing theory has evolved Read More

Mastering Public Relations for Brand Building
- Explain the role of public relations in brand visibility...
- Assess internal and external factors to conduct a situat...
- Select a mix of public relations tactics and ... Read More

Diploma in Selling Skills for Professionals
- Outline the five rules of selling professional services
- Discuss personal branding, value propositions and unique...
- Apply cold calling techniques that grab the c... Read More

Marketing Management - Analyzing Competitors and Customers
- Discuss important features of competitor analysis
- Define the objectives of marketing
- Describe ways to analyse a company’s marketin... Read More

Diversity, Equity, and Inclusion in Marketing
- Define diversity, equity, and inclusion
- Apply theories like Social Identity Theory and Intersect...
- Identify unconscious biases and microaggressi... Read More

Diploma in Social Media Strategy
- Discuss how to conduct market analysis to set social med...
- Explain how to align social media goals with your client...
- Outline different types of social media platform
- Describe how to formulate and implement marke... Read More

AI Marketing
- Compare the different AI tools for marketing and their v...
- Define AI marketing and ascertain its modern-day uses in...
- Identify the key concepts in AI marketing as well as the...
- Recognise diverse ways AI can be used for cus... Read More

Marketing Your Export/Import Business: Proven Strategies and Tactics
- Outline the concept of international trade
- Discuss types, benefits and limitations of export-import...
- Describe the importance of product adaptation... Read More

Email Marketing for Businesses
- Recognize the importance of having a dedicated business ...
- Explain how to set up a business email address using Goo...
- Outline effective strategies used to communicate the val...
- Discuss how to design user-friendly sign-up f... Read More

Sports Marketing Fundamentals
- Describe the sports industry and its marketing principle...
- Identify the common needs and expectations of sports con...
- Indicate the effective marketing strategies used for dif...
- Discuss how to manage and protect sports bran... Read More

An Introduction to Marketing
- Discuss how organizations build strong customer relation...
- Explain ‘marketing’ and the diverse factors driving its ...
- Describe when marketing can be utilized to discover and ...
- Identify the three kinds of marketing organiz... Read More

Digital Marketing and CRM for Increased Sales
- Explain the concept of market segmentation, its types an...
- Outline the role of marketing in enhancing the sale of p...
- Discuss digital marketing and the 4 Ps of mar... Read More

Online Marketing With Google Analytics
- Define ‘Google Analytics’
- Outline the types of Google ads
- Discuss the benefits of assigning value to yo... Read More

Customer Service Value in Marketing Analytics
- Explain the concept of customer service control in custo...
- Describe how to check the ROC curve and optimal curve in...
- Discuss the things marketers can focus on in ... Read More

Influencer Marketing
- Distinguish influencer marketing from traditional advert...
- Discuss the techniques for selecting influencers, consid...
- Calculate Return on Investment (ROI) and iterate influen...
- State the significance of aligning brand goal... Read More

Strategic Planning and Market Research
- Explain what a value proposition is
- Discuss why a company may develop different value propos...
- Explain how a mission statement helps a compa... Read More
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