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Theo McArthur's online expertise dates back over 25 years. She has over two decades' experience in website creation, online marketing and e-commerce, as well as several years' experience as a highly successful Amazon seller.

Theo's passion for teaching and her firm belief that everyone should have the opportunity to learn meant that she was delighted to partner with Alison and offer in-depth training at no cost to students. Having published her first full-length training course back in 2015, Theo has now taught over 120,000 students worldwide.

Drawn from her own professional experience, Theo's courses cover a range of topics including website and content creation, blogging, SEO for websites and affiliate marketing. By channeling her expertise across these interrelated fields into practical courses, she provides students with everything they need to know to embark upon successful careers in the digital marketplace. Check out Theo's interview with the Alison Blog to read her views on creating websites, sticking to your studies and the importance of taking challenges one step at a time.

Free, Online Courses Created by Theo McArthur

  • Certificate

    Sell on Amazon FBA by Leveraging Existing Popular Listings: Start Small and Scale Up

    5-6 hrs
    Learn how to source products wholesale or arbitrage and sell for a profit using Amazon FBA with this free online course.
  • Certificate

    How to Generate Actionable Business Ideas

    1.5-3 hrs
    Learn about generating great business ideas for starting a profitable business with this free online course.
  • Certificate

    Facebook Advertising for Beginners

    1.5-3 hrs
    Free online course on how to launch your Facebook Ad campaign and target your ideal Facebook audience.
  • Certificate

    YouTube Marketing: The Five Essential Steps

    1.5-3 hrs
    Learn about YouTube video marketing and how to generate free targeted traffic from this free online course.
  • Certificate

    Copywriting for Conversions: How to Write Persuasive Content

    1.5-3 hrs
    Learn to create content that converts into sales or leads from websites, blogs, or social media with this online course.
  • Certificate

    Sourcing and Customising Best Selling Products for e-Commerce

    1.5-3 hrs
    Find in-demand best selling products, and create single product sourcing e-commerce online store pages with this course.
  • Certificate

    Build WordPress Sites That Attract Free Traffic

    4-5 hrs
    Learn how to use SEO and WordPress to attract free traffic from Google in this free online course.
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