Sourcing and Customising Best Selling Products for e-Commerce

Sourcing and Customising Best Selling Products for e-Commerce

Find In Demand Products and Create Single Product e-Commerce Stores or Pages

Free Course
This free online e-commerce course will teach you about how you can take your business to the next level and truly compete in the world of online retail. You will learn how to identify, source, and customise products that have high demand, study the basic requirements for creating a single product store so that you can really 'sell' the product, and look into the use online marketplaces like Amazon and Clickbank!
  • Duration

    1.5-3 Hours
  • Assessment

  • Certification

  • Publisher

    Theo McArthur





View course modules


This course is for students who sell products online, or want to sell products online. You will learn how to quickly find out which products are 'hot'. In other words, which products have high demand. You will then discover how to create a single product store and the advantages to creating this type of store versus a store that sells lots of products.  For example, a lot less time is required setting things up and keep things running smoothly.  And, any promotion you do is focused on just one product, which makes it so much easier.

With the strategy taught here, competition is not a concern. You will find out how simple it is to purchase products at low prices, and customise them to create a much higher perceived value. This is the strategy used by brands to elevate their products and create the ability to charge higher selling prices. You don't need expensive designers, or large budgets. In fact, it can be done on a small budget and with a very small quantity of inventory!

The course will show you how to start your project, from picking and sourcing your hot product to customising it. The next phase is the design of out packing and for placement of the barcodes to the selection of logos and images. Creating a compelling story, including product features and benefits, and naming your produce also are covered. The final stage addressed is to being it all together, and having built your e-commerce page get it social proofed before you launch.

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Learning Outcomes

Having completed this course you will be able to:

  • Select which products are truly in demand
  • Identify products with a minimum of 150% profit margin
  • Discuss the customisation of products to make them unique and special
  • Outline how to get design work and image very cheaply
  • Explain how and where to get a product barcode
  • Analyse what makes a single product store, or page, successful
  • Select the perfect product, information and articles for the store or page
  • Explain how to write an attention-grabbing title for your product, including product features and benefits
  • Discuss the benefits of social proofing your store or page, even before you start selling


All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official Certificate, which is a great way to share your achievement with the world. Your Alison Certificate is:

Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning

Alison offers 3 types of Certificates for completed Certificate courses:

Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
Certificate - a physical version of your officially branded and security-marked Certificate, posted to you with FREE shipping
Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping

All Certificates are available to purchase through the Alison Shop. For more information on purchasing Alison Certificates, please visit our FAQs. If you decide not to purchase your Alison Certificate, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certificate pricing, please visit our Pricing Page.



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