Facebook Advertising for Beginners - Free Alison Course

Facebook Advertising for Beginners

Learn how to launch your Facebook Ads Campaign with this free online course and target your ideal Facebook audience.

Digital Marketing
Free Course
This free online Facebook advertising course teaches everything you need to know in order to get started with Facebook advertising the right way. The course cuts through all the fog and gives you a clear guide to exactly what you need to do in order to get your first Facebook Ads campaign up and running. You'll learn how to find your ideal audience on Facebook, avoid the common mistakes made by new advertisers, and more.
  • Duration

    1.5-3 Hours
  • Assessment

  • Certification

  • Responsive

  • Publisher

    Theo McArthur





View course modules


Running your first Facebook ads campaign can seem daunting. There are so many different aspects to setting up the campaign, not to mention the pitfalls that can lead to your ads being disapproved, or even ending up with a banned account. The free online course Facebook Advertising for Beginners shows you that the good news is that although it may seem complicated to create and run ads on Facebook, it's actually quite simple once you know how!

This course is designed for complete beginners and is presented in a accessible manner. During the training you will learn how to set up a new Facebook page, and get that page ready for running ads. You will also learn how to locate your ideal audience on Facebook, and find and create eyecatching images for your ad. The shows you how to write short ad headlines and text, set up and launch the campaign, and everything else in-between.

As Facebook has clear Ad Policies and Terms of Use you will also learn how to avoid the pitfalls that can lead to banned advertising accounts. Pulling all this pieces together should lead to the creation of a very successful Facebook Ads Campaign! So why don’t you start this course now, banish that daunting feeling and get Facebook working for you.

Start Course Now

Learning Outcomes

Having completed this course you will be able to:

  • List the steps needed to launch your first Facebook ads campaign
  • Describe ways of finding your ideal audience on Facebook
  • Identify the avoidable common mistakes made by new advertisers
  • Explain how to create a new Facebook 'business' page
  • Describe the prep needed for a new page to running ads
  • Select and develop unique and eyecatching ad images using free online tools
  • Explain what makes appealing ad headlines and text
  • List the different types of Facebook ads
  • Discuss ways of protecting your ads account by complying with Facebook's ad policies


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