The internet has revolutionised marketing and with Alison’s free online digital marketing courses, you can learn how to maximise the opportunities. We recommend the Diploma in Social Media Strategy for in-depth training in conducting market analysis, setting goals and integrating marketing strategies to get ahead. A shorter course covering the basics of digital marketing is The Complete Social Media Marketing Course . Alison also caters for specific industries and we suggest Tourism - Marketing and Promotion for increased success in this important sector.

In the busy, time-pressured world of business, it’s worth investing a couple of hours in Alison’s quick free online certificate courses in digital marketing. You can upskill and expand your horizons with short, practical courses such as The Complete Social Media Marketing Course or Marketing Through the Internet and Social Media. Both are useful to industry professionals as well as businesses wanting to improve their marketing functions. Social Media Marketing - Bootstrapping With Fundamentals covers the basics of marketing too. For specific industries, we recommend short courses such as the Introduction to Estate Agents or Tourism - Marketing and Promotion .

A simple definition for marketing is that it is the creation and satisfaction of demand for your product, service or ideas. If all goes well, this demand should translate into sales and ultimately, revenue. Digital marketing is the same as traditional marketing except that it is specific to a medium being digital. 

Bolster your marketing credentials with a free online diploma course in digital marketing from Alison. These heavy hitters cover all the bases for savvy professionals. We recommend the Diploma in Social Media Strategy for expertise in incorporating the top platforms into a cohesive strategy. If you are ready to strike out on your own and launch a digital marketing agency we suggest the Advanced Diploma in Mastering Elite Digital Marketing for Consultants. It covers everything from landing clients to managing advertising campaigns and more.