
Introduction to R Programming and Consumers Wants in Marketing Analytics
Introduction to R Programming and Consumers Wants in Marketing Analytics
What You Will Learn In This Free Course
- Explain the concept of R programmin...
- Analyze the approach to functions a...
- Discuss the importance of the matri...
- Explain the influence of needs, wan...
- Explain the concept of R programming in marketing analytics
- Analyze the approach to functions and their syntaxes
- Discuss the importance of the matrix and frame objects in marketing analytics
- Explain the influence of needs, wants and demand
- Discuss how to use the conjoint analysis to break options available into multiple attributes
- Outline the features of the brand premium concept in conjoint analysis
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