Design - Applying Design Principles
Learn the essential principles required in design processes and discover how you can apply these principles to your work
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The perfect design can make the difference between a company’s success or its failure. Choosing different logos, colors, and even fonts will directly affect customers’ decisions to buy or not to buy. This makes graphic designers highly valuable to the world’s most successful companies. In order to become a valued graphic designer, first you have to learn basic graphic design principles and study some of the most successful designs from recent years. This course will help you do just that.
This course is designed for graphic designers starting their career and existing graphic designers who are looking to refresh their knowledge. The course will guide you through core design concepts, starting with composition and balance. You will then learn about the importance of contrast and hierarchy, and will be shown how to apply these principles in a practical manner. Next, the course will discuss how to apply the concepts of color, shapes, tones, and points in your design.
Considering the constantly changing nature of graphic design, taking this course is a great way to discover core principles that work in almost every design assignment, whether it’s making a logo or a typography. By the end of the course, you will have confidence in your understanding of specific graphic design concepts, and you will be able to apply these lessons to your designs. So get started, and expand your graphic design skills today!Start Course Now
Applying design principles
The application of design principles and elements
The application of design principles and elements: example 1
The application of design principles and elements: example 2
The application of design principles and elements: example 3
The application of design principles and elements: example 4
The application of design principles and elements: example 5
The application of design principles and elements: example 6
The application of design principles and elements: example 7
Summary of the production process
The visual communication production process: research for information and inspiration
The visual communication production process: generation, development and refinement of ideas
The visual communication production process: generation, development and refinement of ideas, continued
The visual communication production process: production and evaluation
The visual communication production process: an overview
The visual communication production process: materials
After completing this course you will gain a good knowledge of some of the most important design principles and learn how colour, shape, tones, points and texts are used differently in reflection of the context that is being portrayed. You will understand the factors that need to be considered when producing and evaluating a product during the design process.
All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official Certificate, which is a great way to share your achievement with the world. Your Alison Certificate is:
Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning
Alison offers 3 types of Certificates for completed Certificate courses:
Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
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Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping
All Certificates are available to purchase through the Alison Shop. For more information on purchasing Alison Certificates, please visit our FAQs. If you decide not to purchase your Alison Certificate, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certificate pricing, please visit our Pricing Page.