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Understanding the Marketing Environment
Understanding the Marketing Environment
What You Will Learn In This Free Course
- Explain the five economic trends th...
- Identify global competition among g...
- Compare and differentiate the globa...
- Discuss the procedures of performin...
- Explain the five economic trends that affect global trade
- Identify global competition among global companies
- Compare and differentiate the global-market entry strategies
- Discuss the procedures of performing marketing research
- Describe the sales forecasting and data analysis techniques
- Explain the process and steps in market segmentation and targeting
- Translate the market-product grid for market size estimation
- Indicate the methods for product positioning in the marketplace
- Distinguish products from services and categorize them
- Describe new products and factors that hamper their marketing success
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Learner Reviews & Feedback For Understanding the Marketing Environment
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