Diploma in Strategic Management - Revised
Learn about the management processes that take place in an organisation and how these processes are affected by the implementation of strategies.
Description
This course, the Diploma in Strategic Management will introduce you to the strategic practices and procedures used by top management to achieve major goals and initiatives within an organisation. You will begin by learning what a mission statement is and how effective mission statements add focus to the organization's efforts. The importance of a strategic plan in determining long-term decisions including an organization's objectives, goals and course of action will be explained to you. You will discover the difference between operating decisions and strategic decisions and what a strategic management decision process involves.
The course then introduces you to the decision-making process involved in strategic management. This process will teach you about important decision-making steps, from determining the mission or purpose of an organization to specifying objectives and goals to formulating a strategic plan and through to monitoring, reviewing and evaluating the strategic plan.
The course also covers important topics in strategic management, such as strategic competitiveness, strategic risk, strategic flexibility, and internal and external analysis and what role they play in the decision-making process. Importantly, the course reviews the concept of implementing strategy and describes who will carry out the strategic plan and what should be done to align the company’s operations in a new direction. You will then learn about business functions and the factors differentiating Stage I, II and III companies. The course introduces you to the important issues involved in corporate strategy such as directional strategy, portfolio strategy and parenting strategy.
Finally, you will learn about tools and techniques that are used as part of the corporate strategy process.This Diploma course will be of great interest to all professionals working in management and to all learners who would like to learn about the role of strategic management in business.
Start Course NowModules
Introduction to Strategic Management
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Introduction to Strategic Management - Learning Outcomes
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Defining Strategic Management
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Strategic Management - The Mission Statement
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Strategic Management - Growth Strategies
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Introduction to Strategic Management - Lesson Summary
Understanding Corporate Strategy
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Understanding Corporate Strategy - Learning Outcomes
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Strategic Management - Dependency Reduction Strategies
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Strategic Management - Mergers and Joint Ventures
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Strategic Management - Comparison of Operating and Strategic Decisions
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Understanding Corporate Strategy - Lesson Summary
Business Strategy - Experience Curves and Doom Loops
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Business Strategy - Experience Curves and Doom Loops - Learning Outcomes
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Introduction to Business Strategy
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Strategic Management - Experience Curves
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Strategic Management - Doom Loops
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Business Strategy - Experience Curves and Doom Loops - Lesson Summary
Introduction to the Decision Making Process in Strategic Management
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Introduction to the Decision Making Process in Strategic Management - Learning Outcomes
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Strategic Management - Decision Making Process
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Strategic Management - Internal and External Analysis
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The Learning Organisation
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Introduction to the Decision Making Process in Strategic Management - Lesson Summary
The Decision Making Process and Corporate Planning
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The Decision Making Process and Corporate Planning - Learning Outcomes
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Modes of Strategic Decision Making
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Corporate Planning
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Conceptual Model of Corporate Planning
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The Decision Making Process and Corporate Planning - Lesson Summary
Introduction to the 7-S Framework
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Introduction to the 7-S Framework - Learning Outcomes
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Change within Organizations
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The 7-S Framework - Part 1
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The 7-S Framework - Part 2
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Introduction to the 7-S Framework - Lesson Summary
Diploma in Strategic Management - First Assessment
Introduction to Implementing Strategy
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Introduction to Implementing Strategy - Learning Outcomes
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Introduction to Implementing Strategy
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Different Functions in Implementing Strategy
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Understanding Classification and Diversification
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Introduction to Implementing Strategy - Lesson Summary
Diversification and Synergy
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Diversification and Synergy - Learning Outcomes
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Understanding Synergy & The Screening Process
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Evaluation and Control Process
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Diversification and Synergy - Lesson Summary
Evaluation of Strategy
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Evaluation of Strategy - Learning Outcomes
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Introduction to Evaluation and Control
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Measurement of Performance
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Strategy Audit
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Evaluation of Strategy - Lesson Summary
Introduction to Corporate Strategy
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Introduction to Corporate Strategy - Learning Outcomes
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Introduction to Corporate Strategy
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Different Types of Strategy
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Relative Cost Advantage and Competitive Strategy
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Introduction to Corporate Strategy - Lesson Summary
Businesses Matrices - BCG Matrix and GE Matrix
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Businesses Matrices - BCG Matrix and GE Matrix - Learning Outcomes
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Introduction to the Boston Consulting Group's Growth-Share Matrix
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Using the BCG Growth-Share Matrix
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Modified BCG Growth-Share Matrix
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Businesses Matrices - BCG Matrix and GE Matrix - Lesson Summary
Businesses Matrices - McKinsey Matrix and Shell Matrix
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Businesses Matrices - McKinsey Matrix and Shell Matrix - Learning Outcomes
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Introduction to the GE Matrix
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Other Matrices: McKinsey and Shell - Part 1
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Other Matrices: McKinsey and Shell - Part 2
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Businesses Matrices - McKinsey Matrix and Shell Matrix - Lesson Summary
Diploma in Strategic Management - Second Assessment
Course assessment
Learning Outcomes
Having completed this course, you will be able to:
- Describe the principles of strategic planning
- Describe the Strategic Management Decision Making Process
- Examine a conceptual model of corporate planning
- Describe the role of each component of the 7-S Framework
- Define strategic implementation
- Describe the five-step model in the evaluation and control process
- List and describe steps in a Strategy Audit
- Identify guidelines for proper control of strategic planning implementation
- Describe the important issues involved in Corporate Strategy
- Define the role of different matrices (BCG, McKinsey, Shell) with examples
Certification
All Alison courses are free to enrol, study and complete. To successfully complete this Diploma course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Diploma course, you have the option to acquire an official Diploma, which is a great way to share your achievement with the world. Your Alison Diploma is:
Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning
Alison offers 3 types of Diplomas for completed Diploma courses:
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