Learn how to give media interviews to convey your message effectively to your audience in this free online course.Publisher: TJ Walker
CertificationView course modules
A reporter wants to interview you and gain your views on a topic you know so much about. Here is your moment to shine. But then, a lot could go wrong if you are not prepared. How do you know you are prepared? Giving a stellar media interview requires a balance of skill, practice and preparation. By studying this course, you will be shown how to answer and respond to any interview question. You will learn essential skills to employ in an interview, such as how to bridge back to your original message, how to answer a question briefly and why it is important. You will be taught how to avoid some mistakes that can ruin your interview. Some of these mistakes include repeating the negative words of the reporter, trying to control the interview and engaging in debates with the reporter. You will learn methods to get quoted using bold action words, absolutes, rhetorical questions and many more. Also, how to use sound bites as a tool to convey your message effectively to your target audience will be explored. Furthermore, you will learn how to create, test and put together your own sound bites for your interview.
Rehearsing is an essential part of the preparation for an interview. You will be taught how to anticipate challenging questions ahead of time, so you appear confident during interviews with the help of a practice partner. Furthermore, you will learn about the importance of recording yourself and how to record yourself to identify and eliminate flaws before an interview. People make judgments based on body language. Are you confident? Honest? Credible? Trustworthy? Ensure you give the impression you want to give. For example, rigid posture can suggest fear, hence the need to relax. You will acquire knowledge on key elements to look out for in your physical appearance, posture and body movements in the recorded video. The moment you start speaking, when a question is asked, there are certain things to watch out for, such as applying pauses, using proper voice volume and speaking speed. You will be shown how to vary your voice tone to sound conversational, confident and energetic in your interview. You will be taught the importance of being in the moment, avoiding crutch words, being enthusiastic, engaging and the effect of dodging questions.
Do you feel anxious about how you appear on camera during an interview? This course will present to you the techniques needed to stay relaxed and give memorable, relatable, and quotable answers. You will be taught the necessity of stories, examples, smaller words and plain language to make your message more engaging and easier to understand. This course is essential for learners who come in contact with media reporters and those who want to boost their business or agenda through the media. Print and electronic media have both domestic and global reach. No matter what the demographic is and the size of your potential audience, you can reach and influence them with a successful media report. So, grab the opportunity to become more confident to ace any media interview. Enrol now and start this course today.Start Course Now
Giving Interviews - Learning Outcomes
Tips for Media Interviews
How to Get Quoted?
How to Convey Your Message?
Giving Interviews - Lesson Summary
Interview Practice and Assessment
Interview Practice and Assessment - Learning Outcomes
Appearance and Body Movements
Way of Talking
Your Message in Simple Words
Interview Practice and Assessment - Lesson Summary
Having completed this course, you should be able to:
- Discuss various helpful tips for a media interview
- Recognize common mistakes to avoid during an interview
- List the main points that a reporter looks for during an interview
- Outline strategies that will make your interview more quotable
- Describe different tools that you can use to convey your message effectively
- Describe the interview preparation process and practice
- Explain the importance of video recording yourself during rehearsal for an interview
- Identify key elements to focus on about your appearance
- Discuss the benefits of various body movements during an interview
- Outline different characteristics of your speech and their importance in an interview
- Recognize the techniques needed to sound more conversational, quotable and relatable in an interview
All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official Certificate, which is a great way to share your achievement with the world. Your Alison Certificate is:
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