SAP CRM - Revolutionizing Customer Relationships

Name: SAP CRM - Revolutionizing Customer Relationships
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Rating: 3.3 (80 reviews)

Discover how SAP CRM unlocks the power of customer-centricity by revolutionizing sales, marketing, & customer services.

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Learning Outcomes

In this free course, you will learn how to:

Explain the components and layers of SAP CRM architecture
List and describe the main functional modules and features offered by SAP CRM
Outline the traditional GUI-based interface with the newer WebClient UI in SAP CRM
Define the sales processes and describe the stages and key activities in opportunity management within SAP CRM
State the ways to outline agreements, taxes, and pricing settings impact sales transactions and revenue management
Indicate the structure and attributes of the product master data in SAP CRM
Describe the concept of web channel management and its importance in modern customer engagement strategies
List the types of business transactions supported by SAP CRM
Summarize the features and capabilities of the Interaction Center in SAP CRM

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