Mastering Advertising in the Digital Age

Name: Mastering Advertising in the Digital Age
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Rating: 3.7 (288 reviews)

Learn how to harness the power of digital advertising to boost business growth in this free online marketing course.

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Learning Outcomes

In this free course, you will learn how to:

In this free course, you will learn how to:Identify the benefits of online advertising for small businesses
Define your target audience, research competitors and stay up-to-date with industry trends
Analyze an effective digital marketing plan
Explain the importance of creating a high-quality search ad to improve customers' online search experience
Discuss the three factors that determine an ad's ranking on Google Ads
Outline three ways to improve an ad's ranking

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