Growth Strategies for Business

Name: Growth Strategies for Business
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Gain a better understanding of business growth strategies, international marketing, and product evaluation.

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Learning Outcomes

Upon completion of this course you will be able to:

Explain the four-phase growth model to identify growth problems in a business
Discuss the changes, transformations, strategies, and mistakes that continuously need to be considered when growing a business successfully
Identify the opportunities and problems that can occur in international marketing plans
Examine innovation, products, globalisation and Hofstede's Five Cultural Dimensions

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