Loading

Strategic Management - Implementing and Evaluating Strategy - Revised

Learn the practices and procedures for implementing effective strategies with this free online course.

Leadership and Management
Free Course
This free online strategic management course will teach you about implementing management strategies, who should carry out strategic plans, and what needs to be done to align a company's operations successfully. Proper planning, monitoring, analysis, and assessment of key information and actions is essential for an organization to meet its goals and objectives. This makes strategic management highly important in the modern workplace.
  • Duration

    2-3 Hours
  • Assessment

    Yes
  • Certification

    Yes
  • Responsive

    Yes
  • Publisher

    NPTEL

Description

Modules

Outcome

Certification

View course modules

Description

This course will first introduce you to strategy implementation which refers to the sum total of the activities and choices required for the execution of a strategic plan. You will study the factors that differentiate Stage I, II and III companies including their classification according to risk, courses of action, and desired rates of growth. You will also learn what should be done to align your company's operations in a new direction.

You will then study horizontal and vertical integration as well as diversification and synergy, including production synergy, marketing synergy, financial synergy and organisation synergy. The course will discuss the main factors to consider when assessing the suitability of a proposal, the main steps in the screening process, the five-step model in the evaluation and control process, and the steps in a Strategy Audit. You will also study the problems in the measurement of performance and the guidelines for proper control of strategic planning implementation.

In the modern economy, organizations need strong strategic decisions to keep up with fast-paced innovation, emerging technologies, and customer expectations. This Strategic Management - Implementing and Evaluating Strategy online course will help you assess your company's present situation, plan strategies, carry them out, and analyze their effectiveness. By taking this course, you will become more able to help your company achieve its goals and objectives, gain a competitive advantage, and improve market share. Start boosting your professional skills, today.

Start Course Now

Learning Outcomes

Having completed this course the learner will be able to:


  • Define strategic implementation
  • Describe horizontal and vertical integration
  • Describe diversification and synergy
  • Define production synergy, marketing synergy, financial synergy and organisation synergy
  • List and describe the steps in the screening process
  • Describe the five-step model in the evaluation and control process
  • Describe problems in measurement of performance
  • List and describe steps in a Strategy Audit
  • Describe guidelines for proper control of strategic planning implementation

Certification

All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire official Certification, which is a great way to share your achievement with the world. Your Alison Certification is:

Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning

Alison offers 3 types of Certification for completed Certificate courses:

Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
Certificate - a physical version of your officially branded and security-marked Certificate, posted to you with FREE shipping
Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping

All Certification is available to purchase through the Alison Shop. For more information on purchasing Alison Certification, please visit our faqs. If you decide not to purchase your Alison Certification, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certification pricing, please visit our Pricing Page.

Careers

    Notification

    You have received a new notification

    Click here to view them all