Small Business Skills 101

Name: Small Business Skills 101
Availability: InStock

Acquire the knowledge, skills and business tools needed to start a successful small business in this free online course.

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Learning Outcomes

In this free course, you will learn how to:

Describe your strengths and weaknesses in terms of skills, time and money
Analyze your customer's wants, needs and ‘pain points’
Arrange and develop a solution for a specific group of customers with specific limitations and purchasing power
Define a ‘unique selling proposition’ (USP) for your business
Analyze your industry's profitability and create a profitable product or service
Assess your competition and find a market gap to differentiate your business and better serve your customers
Evaluate suppliers of raw materials and different goods and services both online and offline
Identify the right employees to build your business and delegate work to
Outline efficient operating systems to streamline your business processes
Estimate the costs of making your product and running your business
Outline your marketing and product promotion plan

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