Media Studies - Print and Publishing Media
Gain a better understanding of print media, its effect on culture, and the impact the Internet has had on it.
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This course will first discuss the cultural origins of books and the European roots of the modern magazine. You will look into the evolution of contemporary copyright law and the changes that e-books bring to the publishing industry. The two major formats of paperback books and the benefits and drawbacks of digital libraries will also be discussed here. You will also study the meanings of print-on-demand and self-publishing.
You will then study the trends in journalism in the 20th century and the backlash against pulp magazines in the 1930s. The different types of specialized magazines and how they have adapted to an online market will also be covered. You will study the history and decline of the newspaper industry, the nature of literary journalism, and the impact of television on journalism. The meaning of watchdog journalism, as well as the difference between online reporting and traditional print reporting, will also be taught.
Print media is a major means of providing information and transfer of knowledge to people. By studying the history and evolution of books, magazines, and newspaper you will gain some truly valuable knowledge, particularly if you are in the field of print media and journalism. So why wait? Check out this course today, and start gaining some interesting knowledge that can open the doors to an exciting career.
Having completed this course you will be able to: - Identify the material and cultural origins of the book: - Indicate the influence of mechanical movable type on modern society: - Explain the evolution of contemporary copyright law and the publishing industry: - Indicate the effect of blockbuster syndrome on the publishing industry: - Determine the benefits and drawbacks of digital libraries: - Describe the historical roots of the modern newspaper industry: - Explain the effect of the penny press on modern journalism: - Describe the effect of objectivity on modern journalism: - Describe how television has impacted journalistic styles: - Describe the decline of the newspaper industry; - Describe the European roots of the modern magazine; - Identify the change in advertising that occurred in the early 1900s; - Describe the backlash against pulp magazines in the 1930s; - Explain the impact of advertisements on story; - Identify different types of specialized magazines; - Recognize ways that advertisers benefit from the specialization of magazines; - Describe how print magazines have adapted to an online market.
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