CertificationView course modules
With the growing popularity of e-commerce in today’s world, organizations must learn strategies to attract and retain online customers to their webpage. They must also tailor their websites to adapt to their customer’s needs.
This course introduces the learner to various strategies used by firms and organizations to attract and retain customers to their e-commerce, the different types of attractors and attractiveness factors associated with attractors. This course will be of great interest to business professionals, as well as any learner wanting to expand their knowledge and understanding of effective web strategies with e-commerce.
Module 1: Attracting and Retaining Visitors
Attracting and Retaining Visitors - Learning Outcomes
Attracting and Retaining Visitors
Types of Attractors
Attracting and Retaining Visitors - Summary
Module 2: Attractiveness Factors
Attractiveness Factors - Learning Outcomes
Strategies for Attractiveness
Attractiveness Factors - Summary
Module 3: E-Commerce Web Strategy Assessment
Having completed this course the learner will be able to: - Describe the reasons for attracting and retaining visitors; - Explain the term “attractor”; - Outline the different ways attractors can sustain attractiveness; - Describe the different factors of attractiveness.
All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire official Certification, which is a great way to share your achievement with the world. Your Alison Certification is:
Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning
Alison offers 3 types of Certification for completed Certificate courses:
Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
Certificate - a physical version of your officially branded and security-marked Certificate, posted to you with FREE shipping
Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping
All Certification is available to purchase through the Alison Shop. For more information on purchasing Alison Certification, please visit our faqs. If you decide not to purchase your Alison Certification, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certification pricing, please visit our Pricing Page.