In this free online course, you are introduced to the world of Customer Needs in Product Design Engineering. You will explore the five Categories of Customer Needs, as well as the process of Identifying Customer Needs and how these needs can be gathered. Demonstrations, problems, examples and assessment questions in this instructor-led video-based course, are designed to provide you with a comprehensive foundation, which will enable you to take serious steps into this career.

The course begins by introducing you to the different types of needs that customers might have. Then, the concept of the Activity Diagrams will be discussed, which is an effective tool used to represent the customer environment where a product is used. You will explore the concept of Customer Needs Modelling, which helps the design team understand what the customers want from a product.

You will learn about Direct and Indirect Customer Needs. You will gain insight into Niche and Variable Needs. You will discover the importance of choosing the right Interview Method when gathering data. Finally, you will study Customer Needs Statements, Product Specifications and how to establish Target Specifications. This course will be of interest to Product Design Engineering students, or those professionals looking to enhance their career prospects in the Product Design Engineering Industry. Why wait? Start this course today.