An Introduction to Customer Relationship in Management

Name: An Introduction to Customer Relationship in Management
Availability: InStock

This free online course teaches you how to find, manage and retain customers more effectively in order to boost profits.

Published by

Saved For Later

Confident you have the skills to certify without completing the course content?

Learning Outcomes

In this free course, you will learn how to:

Describe the four major drivers of the growth of customer relationship management
State the challenges posed by such practices
Explain why companies should adopt these measures
List the elements of customer relationship management
Identify its marketing and service benefits
State what must be done for a company to increase its profitability with consumer-centric strategies
Recognize the primary objectives of ‘co-creation’
Discuss the types of customer ‘co-creation’
Summarize its applications and benefits

Published by

Positive learner ratings

Learners Courses

Earn credentials that matter: Anyone can say they’re learning. A CPD-accredited Alison Certificate proves you followed through.
Get an edge over others: Add your Certificate to your CV, LinkedIn, and Alison Profile to strengthen job applications and promotion opportunities.
Show you’re serious about growth: A Certificate signals initiative, commitment, and a willingness to keep learning; qualities employers actively look for.