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Creating An Entrepreneur's Checklist for Success

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Creating An Entrepreneur's Checklist for Success
  • Free Course

  • Stanford

  • 1-2 Hours

  • Assessment

  • Certification

  • 50 Pts

  • Description
  • Outcome
  • Certification
  • Steve Blank is a serial entrepreneur with over 30 years of experience in high technology companies and management. He is also a Consulting Professor at Stanford in the Graduate School of Engineering.

    In this free online course he goes through a checklist of questions and answers that will be helpful to any new business leader. He offers insights and case studies from industry and new technology companies. He focuses on important areas for business start-ups including market opportunity, market regulations and distribution, competitors and complementors, and technology breakthroughs. You will learn why sometimes being the first and only company in a particular market can actually be a disadvantage. He discusses the difference between vertical markets and horizontal markets, and you will also learn why market and technical risks are of great importance for an entrepreneurial venture.

    This course will be of interest to business people, entrepreneurs and anyone who would like to hear key insights and knowledge gained by a very successful entrepreneur with years of experience in business start-ups and management.

  • Learning outcomes:
    - What should you focus on during an emerging start-up;
    - Why is it a bad idea to be the first and only player in the market;
    - Understand the difference between vertical and horizontal markets;
    - Why market risk and technology risk both have the potential to cause a young business to suffer;
    - How to balance family life with the demands of a start-up;

  • All Alison courses are free to study. To successfully complete a course you must score 80% or higher in each course assessments. Upon successful completion of a course, you can choose to make your achievement formal by purchasing an official Alison Diploma, Certificate or PDF.

    Having an official Alison document is a great way to celebrate and share your success. It is:

    • Ideal to include with CVs, job applications and portfolios
    • A way to show your ability to learn and achieve high results

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