In this module you are introduced to what is covered in the course, including the core elements of Graphic Design, such as: the uses of graphic design, graphic design as a communication process, the design process, use of computers, use of printing technology, various influences on design, graphic design strategies, the importance of research, graphic design as a problem-solving activity, the art of conveying messages, how to make an impact, targeting an audience and achieving results.

In this module, learn about the history and development of graphic design during the industrial, modern and post-modern periods. Learn how technology and design practices changed and the influence of popular culture.

In this module, you will learn about defining a concept and graphic design brief, working with clients and design partners, using the AIDA principles and working on design drafts.

In this module, you will study the use of various design elements such as focal point, plane and grid. You will learn the rules of symmetry and visual hierarchy and how compositional systems provide constraints.