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Modern Business Writing
Learn how to write with style and confidence to get more readers in this free online business writing course.
Description
This course is all about strengthening your written communication skills. You’ll learn how the relationship between reader and writer affects all aspects of your writing. You’ll understand that a writer of influence changes what a reader feels, believes and does. As your confidence grows, your style will become more confident, concise and clear.
The course will show you how to find the best words for the job. You’ll soon drop the jargon and unnecessarily long words. You’ll learn how to structure and plan your reports for maximum impact. You'll explore how techniques like Top Down Communication and the SCQA Introduction save you (and your readers) lots of time. You’ll get valuable advice on feedback and editing. You'll even learn how the ideal writing conditions will let you find flow in your writing.
It’s time to see the tools and techniques that improve the quality and speed of your writing. Readers love writing that’s useful, interesting and enjoyable. It doesn’t matter if you’re a complete beginner or an absolute expert, this practical and insightful course gives you immediate benefits. So start the course today, and the skills and techniques you’ll learn will boost your reputation, save you time and grow your readership.
Start Course NowModules
What Do Readers Want From Your Writing?
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What a Reader Wants from You - Learning Outcomes
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What the Reader Wants from Your Writing
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The Three Things You Need to Show a Reader
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Cognitive Cost
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RRM - The Reader Response Model
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How People Read
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What a Reader Wants from You - Lesson Summary
How To Become A Great Writer
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Being a Writer of Influence - Learning Outcomes
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Steps to Being a Great Writer
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Finding Flow in Your Writing
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Your Ideal Conditions for Writing
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Blocks and Fear
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Being a Writer of Influence - Lesson Summary
Structure is Vital for Successful Writing
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Structure is Vital for Successful Writing - Learning Outcomes
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Structure and Communication
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Top Down Communication
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The SCQA Introduction
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How to Write Punchy Summaries
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Structure is Vital for Successful Writing - Lesson Summary
How to Choose the Best Words for Your Writing
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How to Choose the Best Words for Your Writing - Learning Outcomes
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Words that Work, Feedback that Improves
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Words to Cut, Words to Use
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Building Strong Sentences
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The Reviewing Mindset
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Getting and Using Feedback
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Proof Reading Makes Perfect
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How to Choose the Best Words for Your Writing - Lesson Summary
Course assessment
Learning Outcomes
By the end of the course you will be able to:
- Describe what readers want from you
- Explain what is meant by Cognitive Cost
- Describe the use of the Reader Response Model
- List the steps to being a great writer
- Explain how to find flow in your writing
- Illustrate how to overcome writer's block and fears
- Explain Top-Down communication
- Describe the use of SCQA in writing
- Explain how to write punchy summaries
- Describe what is meant by the reviewing mindset
- Explain how to use feedback to improve your writing
- Describe how proof reading improves your writing
Certification
All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official Certificate, which is a great way to share your achievement with the world. Your Alison Certificate is:
Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning
Alison offers 3 types of Certificates for completed Certificate courses:
Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
Certificate - a physical version of your officially branded and security-marked Certificate, posted to you with FREE shipping
Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping
All Certificates are available to purchase through the Alison Shop. For more information on purchasing Alison Certificates, please visit our FAQs. If you decide not to purchase your Alison Certificate, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certificate pricing, please visit our Pricing Page.
