Manufacturing Strategy - Market Analysis and Operations Strategy is a free online course that guides you through major factors of market analysis and operations strategies for achieving world-class manufacturing. This course discusses specific order winners and qualifiers, and keys to effective operations strategies. The course begins with a discussion on the elements of strategic thinking and the phases of strategy development.

Next, you will study the characteristics of various types of markets, and the basic characteristics and specific dimensions of order winners and qualifiers. Then, you will discuss specific order winners and qualifiers in the markets from price, delivery reliability and speed, responsiveness, innovation, and other non-operational criteria. Finally, you will learn about the methodology of developing operations strategies, corrective actions for order winners and qualifiers, and the Roth and Miller classification of operations strategies.

This free online course will teach you the essentials for market analysis and developing effective and efficient operations strategies to achieve world-class manufacturing. This course will be of great interest to students, researchers, marketing executives, and anyone who wants to study the essentials of market analysis and manufacturing strategies. Begin this course today and improve your knowledge of vital manufacturing requirements.