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HubSpot Academy Content Marketing Certification

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HubSpot Academy Content Marketing Certification
  • Description
  • Outcome
  • Certification
  • The HubSpot Academy Content Marketing Certification course is a free training course that covers the fundamentals of content marketing. This course will teach you how to build scalable, repeatable processes for creating and promoting content that converts leads into new customers.

    If you're creating content or managing content creators - this course will give you expert tactics for efficiently building your content library, and extracting more value from every content asset you create.

    This free online course will be of great interest to marketers, entrepreneurs, job seekers, students and anyone looking to get found online and learn about digital marketing.

    Click HERE to sign up to take HubSpot Academy's official certification exam and access free marketing and sales tools to apply what you're learning.

  • At the end of this course you will be able to:


    • Describe the purpose of content promotion and methods of content promotion.
    • Analyze your content in order to identify top performing content to produce data that drives next steps.
    • Discuss the meaning of growth marketing and the process of instilling a growth marketing mindset.

  • All Alison courses are free to study. To successfully complete a course you must score 80% or higher in each course assessments. Upon successful completion of a course, you can choose to make your achievement formal by purchasing an official Alison Diploma, Certificate or PDF.

    Having an official Alison document is a great way to celebrate and share your success. It is:

    • Ideal to include with CVs, job applications and portfolios
    • A way to show your ability to learn and achieve high results

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