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Public Affairs Management
Public Affairs Management
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What You Will Learn In This Free Course
- Define public affairs management an...
- Discuss the historical evolution of...
- Outline the ethical considerations ...
- Analyse political trends and dynami...
- Define public affairs management and its scope
- Discuss the historical evolution of public affairs management
- Outline the ethical considerations in public affairs management
- Analyse political trends and dynamics
- Identify key political stakeholders and policy development process
- Create effective communication strategies and collaborative partnerships
- Recognise the policy-making process and the formulation of advocacy campaign objectives
- Recall the process of implementing advocacy tactics and strategies
- State the principles of media relations
- Explain media monitoring and analysis and how to leverage social media for public affairs
- Relate corporate social responsibility (CSC) into business strategy
- Distinguish between crisis communication planning with crisis response and reputation management
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