In today’s digital world, much of the world population has a smartphone that is connected to the Internet and many people use social media. If you are opening a new business or your old business isn’t very profitable, advertising your product on social media is one of the most effective marketing strategies available today. Instagram, with billions of monthly active users and the second most-visited social network after Facebook, is one of the most important social media platforms for marketing. It is a ‘visual-first’ social medium that allows you to promote your brand and product in a friendly and authentic way and, most importantly, engage with your audience. This social media app allows you to get feedback from your audience through likes or comments as well as notify them about special offers and many more. If you are unsure of how to get started or find it hard to use it successfully, this free online course on Instagram marketing is what you need.

In this course, you will learn everything that a professional needs in order to set up a brand and promote it. You will be guided, step by step, on how to get started on Instagram, create a professional but catchy profile with a clean bio and powerful visual content that will prompt visits from your target customers who in turn might share it with more people. This course also shows you how to leverage hashtags, the do and don’ts of using Instagram and how to use the analytics of your post, stories or reels to develop marketing strategies. This course doesn’t only focus on growing your Instagram followers but also on retaining them long term as they will turn out to be your loyal customers. You will also get amazing tips on how to launch promotions with contests, polls and giveaways as well as how to get on Instagram explore page and attain potential spike in audience reach. Additionally, this course is fun to watch, so you will not get bored learning.

Do you want to harness the power of the social network to grow your business? Then this course is perfect for you. It contains the knowledge you need before entering the competitive platform of Instagram marketing. You do not want to fumble around or create stories that do not get engagement. The material gives you tips on the latest strategies, tools and tactics you can use to create quality content and grow your followers. Your Instagram presence is one measure of your trustworthiness and credibility to customers. So, don’t wait: take this course today and learn the ins and outs of Instagram marketing!