TJ Walker, a world-class speaker and trainer, is a seasoned guest in media interviews, and in this free online course, he will show you the ropes. We will start by introducing the basic concepts of media communication. You will specifically learn how to act and what to do to look your absolute best whenever you have to participate in a media interview or a video recording. But it’s not just about keeping up appearances. This course will also guide you through techniques to answer questions and equip you with ways to shape and package your messages with interesting and quotable sound bites. Generally, most people are wary of speaking to the media. Once you complete this course, you will understand how to gain total confidence before any media appearance. You will also know why it’s important to say yes to every media opportunity that comes your way.
In media communication, style and body language are just as important as the interview. What is the best position to stand in when taking an interview that requires you to stand? This course will show you and guide you through ways to express yourself while standing during an interview. We will also address the importance of eye contact and why it’s crucial for effective communication. And while eye contact helps to convey both emotional messages and establish trust, we’ll also provide tips to avoid it from becoming creepy. There might be situations in a media interview where you need to look at both the camera or the reporter. By studying this course, you will learn where to look during a media interview and how to communicate in front of more than one camera. On top of this, we will show you some actions to avoid and body language signals you can exhibit in front of a camera to look like a seasoned TV Pro.
We will also provide you with an overview of dressing and makeup tips for TV and camera appearance. Preparation is essential before heading into a media interview or facing journalists at a press conference. It’s also important to anticipate questions as part of your preparation. Positive communication is a vital skill to have in any environment where people interact. However, when it comes to the media, effective communication is an essential component of corporate success. We will show you the importance of emphasizing positive messages in your media communications and the dangers negative messages can cause. Finally, you will learn how to apply the Venn diagram to select important media messages to you, the media, and the audience. This course is helpful for beginners, YouTubers and anyone who is regularly called on for media interviews. Making the most of media appearances is a great skill to develop now. So why wait? Start this course and master the media!
What You Will Learn In This Free Course
- Explain how to look your best any t...
- Recall how to answer questions duri...
- Recognize the importance of style a...
- Explain how to take the best sit or...
- Explain how to look your best any time you are in front of a camera
- Recall how to answer questions during interviews
- Recognize the importance of style and substance in communication
- Explain how to take the best sit or stand position in front of a camera
- State where to look during interviews or video recordings
- Describe how to dress for media appearances
- Discuss why you need makeup whenever you are in front of a camera
- Recall some useful makeup tips
- Discuss how to create the perfect media message that will be of interest to the media audience and reporters
- Describe how to rehearse an interview like a TV Pro
View All Learning Outcomes View Less All Alison courses are free to enrol study and complete. To successfully complete this certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this certificate course, you have the option to acquire an official certificate, which is a great way to share your achievement with the world.
Your Alison certificate is:
- Ideal for sharing with potential employers
- Great for your CV, professional social media profiles and job applications.
- An indication of your commitment to continuously learn, upskill & achieve high results.
- An incentive for you to continue empowering yourself through lifelong learning.
Alison offers 3 types of certificates for completed certificate courses:
- Digital certificate: a downloadable certificate in PDF format immediately available to you when you complete your purchase.
- certificate: a physical version of your officially branded and security-marked certificate
All certificates are available to purchase through the Alison Shop. For more information on purchasing Alison certificate, please visit our FAQs. If you decide not to purchase your Alison certificate, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Account Settings.