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Diploma in Modern Marketing Management
Intermediate Level

Diploma in Modern Marketing Management

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  • 5-6 Avg Hours
  • CPD Accredited
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Diploma in Modern Marketing Management

Learn the marketing strategies for creating new leads, improved sales and customer loyalty in this free online course.
In this free online course, you will study the stages of product life cycle management. You will learn about effective logistics, supply chain and marketing models and the strategies involved in retailing, ma... In this free online course, you will study the stages of product life cycle management. You will learn about effective logistics, supply chain and marketing models and the strategies involved in retailing, marketing communications and sales promotion. Modern techniques for advertising development and social media marketing will also be outlined. By completing this course, you will gain skills to help you become a successful marketing specialist.

What You Will Learn In This Free Course

  • Discuss the concepts and stages of ...
  • Explain the concepts and strategies...
  • Describe the functional benefits of...
  • State the channel choice and relati...
  • Discuss the concepts and stages of product life cycle management
  • Explain the concepts and strategies for brand management
  • Describe the functional benefits of product packaging and labelling
  • State the channel choice and relationship management techniques
  • Describe the process and benefits of marketing communications
  • Discuss advertisement development and sales promotion strategies
  • Analyze social media strategies in modern marketing and brand management
  • Discuss the scope and significance of personal selling and sales management
  • Explain consumer behaviour and multichannel marketing strategies
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