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Diploma in Tourism Studies Free Course

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  • Description
  • Outcome
  • Certification
  • Tourism is a major global industry worth over one trillion dollars in revenue annually and it is an important part of the economies of many countries and regions around the world. With huge markets such as China yet to reach its full potential, the tourism industry will continue to grow in importance. The first part of the course describes the formation of the tourist industry as well as outlining its sectors and employment opportunities. The next part of the course explains the needs of both business and pleasure travellers. Following this, the ways that tourism businesses/destinations can market themselves effectively is described. The final section explains how the travel industry packages and sells tourism products through retail and online channels. This free Diploma course will be of great interest to all tourism professionals who would like to learn more about the growth and importance of the tourism industry. It will also be of great interest to all learners who are interested in a career in the tourism sector.

  • After completing this course the learner will be able to:
    - Describe how historic travel patterns led to the formation of the modern tourist industry;
    - Outline the sectors of the tourist industry and the employment and career opportunities it offers;
    - List the main priorities of business and pleasure travelers and the ways in which travel destinations can appeal to both groups;
    - Explain how travel destinations and tourism businesses can effectively market and promote themselves;
    - Describe the role of tour wholesalers, travel agencies and online travel services in packaging and selling tourism products.

  • All Alison courses are free to study. To successfully complete a course you must score 80% or higher in each course assessments. Upon successful completion of a course, you can choose to make your achievement formal by purchasing an official Alison Diploma, Certificate or PDF.

    Having an official Alison document is a great way to share your success. Plus it’s:

    • Ideal for including in CVs, job applications and portfolios
    • An indication of your ability to learn and achieve high results
    • An incentive to continue to empower yourself through learning
    • A tangible way of supporting the Alison mission to empower people everywhere through education.

Modules List( 12 )
  • DIPLOMA IN TOURISM STUDIES
  • SECTION ONE - THE DEVELOPMENT OF TOURISM AS AN IND...
  • Module 1: History of Tourism
    • History of Tourism - Learning Outcomes
    • Ancient and Medieval Travel
    • Renaissance and Modern Travel
    • History of American Travel
    • Lesson Summary
  • Module 2: Modern Tourism
    • Modern Tourism - Learning Outcomes
    • Modes of Transport
    • Types of Accommodation
    • Travel Considerations
    • Lesson Summary
  • SECTION TWO - TOURISM SECTORS AND CAREER DEVELOPME...
  • Module 3: Tourism Industry - Career Development
    • Career Development - Learning Outcomes
    • Defining Tourism
    • Careers in Tourism 1
    • Careers in Tourism 2
    • Lesson Summary
  • Module 4: Tourism Industry - Sectors
    • Tourism Sectors - Learning Outcomes
    • Tourist Attractions
    • Amenities
    • Transportation Network
    • Lesson Summary
  • DIPLOMA IN TOURISM STUDIES - FIRST ASSESSMENT
  • Module 5: Diploma in Tourism Studies - First Assessment
    • Diploma in Tourism Studies - First Assessment
  • SECTION THREE - TRAVEL PATTERNS AND DESTINATIONS
  • Module 6: Travel Patterns
    • Travel Patterns - Learning Outcomes
    • The Reasons People Travel
    • Pleasure Travellers
    • Business Travellers
    • Lesson Summary
  • Module 7: Tourism Destinations
    • Tourism Destinations - Learning Outcomes
    • Sun Resorts
    • Winter Resorts
    • Rural and Urban Resorts
    • Lesson Summary
  • SECTION FOUR - TOURISM MARKETING AND PROMOTION
  • Module 8: The Fundamentals of Tourism Promotion
    • Tourism Promotion - Learning Outcomes
    • Challenges of Promoting Tourism
    • Identifying Target Audience
    • Selecting the Advertising Methods
    • Lesson Summary
  • Module 9: Tourism - Generating Sales
    • Generating Sales - Learning Outcomes
    • Determining Objectives
    • The Customer Buying Process - 1
    • The Customer Buying Process - 2
    • Lesson Summary
  • SECTION FIVE - RETAIL TRAVEL SALES
  • Module 10: Tourism - Retail Travel Sales
    • Retail Travel Sales - Learning Outcomes
    • Tour Wholesalers
    • Retail Travel Agencies
    • Online Travel Retail
    • Lesson Summary
  • DIPLOMA IN TOURISM STUDIES - SECOND ASSESSMENT
  • Module 11: Diploma in Tourism Studies - Second Assessment
    • Diploma in Tourism Studies - Second Assessment
  • DIPLOMA IN TOURISM STUDIES - FINAL ASSESSMENT
  • Module 12: Diploma in Tourism Studies - Final Assessment
    • Diploma in Tourism Studies - Final Assessment
Topics List ( 5 )
Module 2: Modern Tourism
Learn more about the modern tourism industry.
Topics List ( 5 )
Module 3: Tourism Industry - Career Development
Learn more about career development within the tourism industry.
Topics List ( 5 )
Module 4: Tourism Industry - Sectors
Learn more about the sectors in the tourism industry.
Topics List ( 1 )
Module 5: Diploma in Tourism Studies - First Assessment
You must score 80% or more to pass this assessment.
Topics List ( 5 )
Module 6: Travel Patterns
Learn more about the travel patterns of the international tourist.
Topics List ( 5 )
Module 7: Tourism Destinations
Learn more about tourism destinations and the key factors for their success.
Topics List ( 5 )
Module 10: Tourism - Retail Travel Sales
Learn more about retail and online sales.
Topics List ( 1 )
Module 11: Diploma in Tourism Studies - Second Assessment
You must score 80% or more to pass this assessment.
Topics List ( 1 )
Module 12: Diploma in Tourism Studies - Final Assessment
You must score 80% or more to pass this assessment.
Course Features
  • Duration

    10-15 Hours

  • Publisher

    Global Text Project

  • Video

    No

  • Audio

    No

  • Assessment

    Yes

  • Certification

    Yes

  • Price

    Free

  • Reward

    250 Pts

  • Responsive

    No

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