Entrepreneurship - Copyright and Industrial Design

​​​​In today’s scramble for abundance, entrepreneurship is both challenging and by far the most likely way to become prosperous. Nowadays, wealth is achievable when the entrepreneur has a good knowledge of intellectual property (IP) and uses it on their entrepreneurial path. This course will teach two of these fundamental themes in entrepreneurship: copyright and industrial design. ‘Copyright’ refers to the legal right of the owner of IP (the ‘right to copy’) and is possessed only by the original creators of products and anyone to which they extend the exclusive right to reproduce the work. You will learn that you are only entitled to reproduce the work or create derivative works after securing the copyright. You will also be the only one to distribute copies of the work to the public or to display or perform the work publicly. What is the registration procedure to secure copyright? This course gives a detailed answer to that burning question.

As you work through the course, you will learn about another IP-related theme: industrial design. Though a comprehensive legal definition of this concept is presented, it is worth highlighting some of its most important points - notably the article’s novel features, which should be delivered as a finished article, and the need to be visible. The industrial design should contrast to the product design. ‘Product design’ describes the process of development concepts emerging from research, the initial phase of the product’s lifecycle and its features and qualities. You will learn that industrial design, a process that comes into the picture after product design, is meant to make the product very attractive, thus increasing its value. All over the world, companies such as Samsung Electronics, LG Electronics, MAN Truck and Scania AB, to list just a few, are prominent in industrial design. Are you eligible for an industrial design application? This course will specify the procedure to secure that IP and help you solve this dilemma.

Once IP is secure, be it copyright or industrial design, there is invariably a possibility of ‘infringement’, which describes its unauthorised use. You will learn that in the case of industrial design infringement, the similarities between the two designs, rather than their differences, are subject to consideration. For copyright, the infringement elements include the work as the author’s original creation, the fact that the defendant copied the author’s work and their substantial similarities. Are there some remedies for IP infringement? This course provides the details about any violation and the available remedies. Furthermore, we explain how to secure and manage the IP portfolio created as your enterprise develops. The course will be of great interest to any businessperson who wants to thoroughly understand copyright and industrial design. Students and prospective entrepreneurs will find it particularly valuable. Start this course today and refine your understanding of entrepreneurship, copyright and industrial design!