

VendLab's background is in building and running e-commerce businesses. Areas of specific expertise include e-commerce, Amazon Marketplace, eBay and regional marketp

By the end of this course, you will be able to:
- State the financial advantages of using eBay as an online marketplace
- List the best practices for creating compelling product branding
- Discuss the strengths of the Best Match algorithm as a research tool
- Describe the characteristics of listing types, Item Forms and product variations
- Outline the eBay standard policies for Payment and Shipping
- Match the steps for managing your incoming orders and shipping
- Define the eBay seller performance categories
- Describe the procedure for dealing with disputes and returns
- Identify the optimal strategy to cope with client feedback
- Recognize the eBay account features, especially the Seller Hub attributes
- Recall the guidelines for running promotions and maximising the profitability of the company
- Summarize the benefits and requirements of an eBay Shop

By the end of this course, you will be able to:
- Outline the steps involved in creating an Amazon account
- Describe the benefits and drawbacks of the Amazon fulfilment options for delivering orders
- Explain the Amazon catalogue system
- Define the concept of ‘anatomy’ and ‘optimisation’ of Amazon listing
- Indicate the ways to create product listing by flat feed file
- State the process of choosing delivery options on Amazon
- Discuss the benefits of Amazon’s payments reports, selling coach and business reports
- Explore the steps involved in managing orders and dealing with customers
- Recognise the metrics that Amazon uses to evaluate sellers
- Describe the process of using Amazon’s sponsored product program
- Identify the concept of Amazon’s brand registry
- Summarise the procedure for selling on Amazon international sites

By the end of this course, you will be able to:
- Explain the advantages of the Shopify platform
- Outline the procedures for getting your business up and running
- Describe how to create a brand for your business and open an account on Shopify
- Describe the process of performing a product research
- State the steps involved in developing your first Shopify store
- Identify the ways of changing the themes, options, payments and shipping methods
- Discuss the process of managing sales, customers, orders and returns
- Summarise the various marketing options
- List the steps for analysing the store's performance using analytics






Preguntas frecuentes
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