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The Alison Accreditation Model is empowered by the “Power of the Crowd” where the learner, platform and publisher are evaluated constantly by each other, forcing the learning content to improve if it in any way falls short. If Alison publishes a course any day that contains errors, it receives almost instantaneous feedback from the thousands of people who quickly access the course. Similarly, a supplier/user dynamic keeps quality assured in services such as UBER and AirBnB.
Around the world, people are moving away from taking the opinion of an institution over the power (or voice) of the crowd. Take Trip Advisor for instance. The last time you went to book a hotel in a city you had never been to, did you look up to see if that hotel was certified by a local or national hotel federation, or did you look up its rating on Trip Advisor? If you are like most people, you looked up Trip Advisor. Why? Because TripAdvisor provided opinion from a wide range of people who had experienced the product or service very recently. Similarly, we want learning that is up-to-date and is assessed by many people, not just one individual.
Uber enable drivers with cars to bring extra capacity into the transport/taxi business worldwide.
Uber is policed in large by Buyer & Seller reporting - the driver rates the passenger and the passenger rates the driver - self-policing process.
AirBnB enables house and apartment owners to bring extra capacity into the accommodation business worldwide.
AirBnB is policed in large part by Buyer & Seller reporting - the host rate the guest and the guest rate the host - self-policing process.
Alison enables those that can teach or publish to bring extra teaching capacity into the education and training business worldwide.
Alison Publishing is policed in large by Buyer & Seller reporting - the publisher is rated by the learner, and Alison together with the learner makes sure the publisher is creating quality learning material.