Understanding Google Ads

Name: Understanding Google Ads
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Gain a comprehensive understanding of digital marketing and advertising using Google Ads in this free online course.

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Learning Outcomes

In this free course, you will learn how to:

Identify all the key terms and aspects of Google Ads
List the steps involved in setting up a Google Ads account
Analyze new keywords and come up with new ideas for your Ad Groups
Explain what goes into ongoing Google Ads account management
Identify the various types of automated bidding strategies available in Google Ads
Solve common troubleshooting issues in Google Ads
Describe how to use research and strategy and put them into practice

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