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The Complete Online Marketing And Advertising Course
Discover The Hidden Secrets Of The Right Way To Do Online Marketing And Advertising With This FREE Online Course!
Description
Learn the right way to do online marketing and advertising from our pros. This over-the-shoulder training will make this complicated topic simple and easy for you to do. The first part of the training is dedicated to funnel building and lead generation, which is the heart of most online businesses. We will also train you how to properly use LinkedIn as a branding, marketing. lead generation and sales tool.
You will also be given additional training in how to do banner advertising, an area too few marketers take advantage of. We will also give you over-the-shoulder training in various paid advertising methods, including: 1) Twitter Ads 2) Facebook ads 3) Search ads. You will be given highly practical training, tips and advice to help you succeed as you do paid advertising. Additional training will be given in selecting proper keywords, creating marketing objectives, monitoring ads, setting up campaigns and much more.
If you are new to online marketing, this over-the-shoulder style of training is idea for you. Even people with a moderate amount of advertising experience will pick up many useful tips and strategies from this course. Many people think that this type of online advertising is only for online websites and businesses, but that is not true. Many “Brick and Mortar” businesses benefit greatly from online advertising.
Start Course NowModules
Sales Funnel Building
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Funnel Building - Learning Outcomes
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Introduction To Sales Funnel Building
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Planning And Choosing Your Funnel Type
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How To Craft And Splinter Offers
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Creating Your Sales Funnel Pages
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Funnel Building - Learning Summary
Lead Generation
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Pinterest - Learning Outcomes
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Pinterest Intro and Overview
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Pinterest - Personal Account Setup
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Setting Up And Using A Pinterest Business Account
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Using Pinterest Marketing Tools
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Pinterest - Learning Summary
Linkedin Advertizing
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LinkedIn Marketing - Learning Outcomes
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LinkedIn Marketing - Introduction
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LinkedIn - Overview Of The Platform
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LinkedIn - Setting Up And Using A LinkedIn Business Account
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LinkedIn - Leveraging Personal Profiles and Groups
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LinkedIn Marketing - Learning Summary
Banner Advertising
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Funnel Building - Learning Outcomes
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Funnel Building - Introduction
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Funnel Building - Planning and Choosing Your Funnel Type
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Funnel Building - Crafting and Splintering Offers
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Funnel Building - Creating Sales Funnel Pages
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Funnel Building - Learning Summary
Twitter Ads
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A/B Split Testing - Learning Outcomes
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A/B Split Testing - Introduction
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A/B Split Testing - Common Elements To Test
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A/B Split Testing - Analyzing The Split Test Results
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A/B Split Testing - Understanding Test Variations
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A/B Split Testing - Learning Summary
Facebook Ads
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A/B Split Testing - Learning Outcomes
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A/B Split Testing - Introduction
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A/B Split Testing - Common Elements To Test
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A/B Split Testing - Analyzing The Split Test Results
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A/B Split Testing - Understanding Test Variations
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A/B Split Testing - Learning Summary
Search Ads
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A/B Split Testing - Learning Outcomes
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A/B Split Testing - Introduction
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A/B Split Testing - Common Elements To Test
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A/B Split Testing - Analyzing The Split Test Results
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A/B Split Testing - Understanding Test Variations
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A/B Split Testing - Learning Summary
Course assessment
Learning Outcomes
By the end of this course you will be able to:
1) Describe how to build an income generating funnel that sells
2) State the right way to do Online Advertising like the pros do
3) Explain how advertise effectively on Facebook, LinkedIn, Twitter, Google and how to do search and banner ads
4) Discuss how the marketing pros do “Lead Generation” to get a flood of new customers, sales and build their email list
5) Describe how to get the best results from your online advertising to boost profits
6) Recall how to craft and splinter your offers
7) Explain how to create the actual funnel pages and optimize them
8) Decribe how to create Google Adwords campaigns, select keywords and monitor performance
Certification
All Alison courses are free to enrol, study and complete. To successfully complete this Certificate course and become an Alison Graduate, you need to achieve 80% or higher in each course assessment. Once you have completed this Certificate course, you have the option to acquire an official Certificate, which is a great way to share your achievement with the world. Your Alison Certificate is:
Ideal for sharing with potential employers - include it in your CV, professional social media profiles and job applications
An indication of your commitment to continuously learn, upskill and achieve high results
An incentive for you to continue empowering yourself through lifelong learning
Alison offers 3 types of Certificates for completed Certificate courses:
Digital Certificate - a downloadable Certificate in PDF format, immediately available to you when you complete your purchase
Certificate - a physical version of your officially branded and security-marked Certificate, posted to you with FREE shipping
Framed Certificate - a physical version of your officially branded and security-marked Certificate in a stylish frame, posted to you with FREE shipping
All Certificates are available to purchase through the Alison Shop. For more information on purchasing Alison Certificates, please visit our FAQs. If you decide not to purchase your Alison Certificate, you can still demonstrate your achievement by sharing your Learner Record or Learner Achievement Verification, both of which are accessible from your Dashboard. For more details on our Certificate pricing, please visit our Pricing Page.
