Mastering the Art of Persuasive Writing

Name: Mastering the Art of Persuasive Writing
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Hone your writing skills with this free online course and learn how to use persuasive words to change hearts and minds.

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Learning Outcomes

Upon successful completion of this course, you should be able to:

Explain how words are used as a mechanism for changing minds
Discuss how language can be used to pursue professional and personal goals
Analyze the skills required to become a ‘great’ writer
Outline some noteworthy perspectives offered by exceptional writers
Recognize notable obstacles in effective writing
Identify how persuasive writing is used to affect emotions
Describe the factors that contribute to effective calls to action in copywriting
Compare and contrast blog posts and articles

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