Written by Maryam Waseem
Thinking of going freelance with your interior design skills? Upwork could be your gateway to a global client base – if you know how to get started.
Why Upwork?
Upwork is one of the largest freelance marketplaces in the world. It connects professionals with clients looking for remote talent. Whether you’re new to freelancing or pivoting from agency work, it offers a secure, structured platform with the tools you need to succeed.
Here’s why interior designers are turning to Upwork:
- Global exposure: Work with clients from around the world.
- Secure payments: Get paid through a trusted system with built-in protection.
- Flexibility: Set your own schedule and work from wherever you feel most creative.
What to Expect as a New Freelancer
Getting started on Upwork takes effort. Competition is high, especially when you don’t have client reviews yet. But don’t be discouraged, Upwork actively supports new freelancers through visibility boosts and learning resources.
To stand out, you’ll need to refine three key areas:
- Your profile
- Your portfolio
- Your proposals
Step 1: Upload a Portfolio That Sells Your Style
Your portfolio is your storefront. Clients won’t know how good you are until they see it. Start by uploading at least five projects that show a mix of:
- Residential interiors: homes, apartments, or condos. Be sure to include major spaces, such as kitchens, living rooms, bedrooms, and bathrooms.
- Commercial interiors: retail shops, restaurants, or offices.
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Our free Diploma in Interior Design and 3D Visualisation course is an excellent way to elevate your skills. It covers essential design principles, space planning, and 3D modelling – everything you need to stand out on platforms like Upwork.
Step 2: Optimise Your Profile
Think of your profile as your personal website. It should tell potential clients:
- Who you are
- What you do
- Why you’re good at it
Include a short, professional summary that touches on your background, education, and any notable clients or projects. Keep it concise, friendly, and focused on the value you bring.
Remember: After reading your proposal, most clients will visit your profile. Make sure it backs up everything you promised in your pitch.
Step 3: Write Proposals That Solve Problems
This is where many new freelancers go wrong.
Your proposal isn’t about you; it’s about the client’s needs. Before you write, read the job post carefully and ask:
- What is the client struggling with?
- How can I make this easier for them?
- What results are they really after?
Use AI tools if needed to rephrase your proposal, match keywords, or clarify your offer, but always personalise your response. And go beyond what’s asked. If a client wants five renders, offer eight. That kind of added value makes you hard to ignore.
Pro tip: End your proposal with a clear next step. Suggest a quick Zoom call to discuss the project and explain your process. It shows professionalism and helps build trust early on.
Final Tips
When you’re just starting out, reputation is everything. One great review can open the door to consistent work.
Here’s how to fast-track that:
- Over-deliver on your first few jobs.
- Communicate clearly and often.
- Don’t be afraid to say, “I’ll go above and beyond to make this project a success.”
Above all, be patient. It takes time to build momentum, but every proposal you send is a step forward.
Ready to launch your freelance career?
With the right mindset and a strong presence, you can turn Upwork into a steady stream of high-quality clients. Start today and design your own success story.
Author Bio
Maryam Waseem is a top-rated freelancer on Upwork, ranked among the top 10% of professionals on the platform with a 100% Job Success Score. With over three years of experience in interior design, she currently heads the Design Wing at MZ Constructions in Islamabad. Maryam specialises in transforming both residential and commercial spaces through thoughtful conceptualisation, renovation, and new construction. She holds a Bachelor’s degree in Arts from the University for the Creative Arts, London.
