Alison has a wide variety of free social media diploma and certificate courses. Among our top 3 most popular courses are:

1. Diploma in Social Media Strategy

This gives you an excellent all-round view of social media with a focus on how to plan campaigns, create goal-specific content and do market analysis.

2. The Complete Social Media Marketing Course

Another great option because it gives you a comprehensive overview of multiple important channels like Instagram, Linkedin and Facebook, and how to run successful accounts that drive business.

3. Using Digital Marketing to Convert Customers

This course is a must-do - after all, the point of social media and digital marketing is ultimately to turn a profit by turning followers or users into clients. This free course shows you exactly how to do that.

Yes, for sure! While millions of people have Facebook or TikTok accounts, only a fraction successfully monetise them because they understand how to build audiences, exploit algorithms and grow their channels. The more you understand how the backend of platforms like Meta (Facebook and Instagram work), the better your account will do.

The information is free and right at your fingertips: why wouldn’t you spend a one weekend learning as much as possible to put yourself ahead of your competitors? All the courses are self-paced so you can do them when you have the time.

Definitely. And the more you know, the better your career will be. All multi-national corporates have large digital divisions and even small businesses often need social media support. Being certified will give you the edge to work as a:

• Channel manager

• Strategist

• Content creator

• Social media manager

• Community manager

• Blogger

• Influencer

All Alison courses:

• Have no monthly subscription fees
• Have no registration fees
• Have no enrollment fees
• Have no limit on how many courses you can do
• Have no time limit on completing a course

Once you have passed a course, you have the option of purchasing a certificate for a nominal amount. This is super-useful to add to your CV or resume but not compulsory at all. The choice is yours!