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Fundamentos dos conceitos de marketing
Fundamentos dos conceitos de marketing

What You Will Learn In This Free Course
- Explain the concept of marketing an...
- Analyse the arguments for and again...
- Describe how famous brands have use...
- Recognise the key aspects and benef...
- Explain the concept of marketing and why it is important to a business
- Analyse the arguments for and against traditional and digital marketing methods
- Describe how famous brands have used marketing campaigns to convey their key messages to a target audience
- Recognise the key aspects and benefits of a website
- Describe the factors that determine how a page is ranked in organic search results
- Explain what a SWOT analysis is and the reasons why it is beneficial for businesses
- Identify the different stages which will help you develop an effective marketing strategy and marketing plan
- List the elements of a crisis and the benefits of a crisis management plan
- Outline the elements of the promotional mix and define a ‘push and pull’ strategy
- Evaluate the different forms of goods and the different aspects of products
- Recall the stages of product development as well as product life cycles and customer life cycles
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