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Publicidade no Facebook para iniciantes

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  • 1.5-3 Avg Hours
  • CPD Accredited
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  1. Negócios
  2. Marketing do Facebook
  3. Publicidade no Facebook para iniciantes

Publicidade no Facebook para iniciantes

Curso on-line gratuito sobre como lançar sua campanha de anúncios no Facebook e atingir seu público ideal no Facebook.
Este curso on-line gratuito, Anúncios do Facebook para iniciantes, abrange tudo o que você precisa saber para começar a usar as campanhas de anúncios do Facebook da maneira certa. Este curso on-line elimi... Este curso on-line gratuito, Anúncios do Facebook para iniciantes, abrange tudo o que você precisa saber para começar a usar as campanhas de anúncios do Facebook da maneira certa. Este curso on-line elimina toda a neblina e fornece um guia claro sobre exatamente o que você precisa fazer para colocar sua primeira campanha de anúncios no Facebook em funcionamento. Você aprenderá como encontrar seu público ideal no Facebook, evitar os erros comuns cometidos por novos anunciantes e muito mais.
COURSE PUBLISHER Theo McArthurExperienced digital marketer
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What You Will Learn In This Free Course

  • List the steps needed to launch you...
  • Describe ways of finding your ideal...
  • Identify the avoidable common mista...
  • Explain how to create a new Faceboo...
  • List the steps needed to launch your first Facebook ads campaign
  • Describe ways of finding your ideal audience on Facebook
  • Identify the avoidable common mistakes made by new advertisers
  • Explain how to create a new Facebook 'business' page
  • Describe the prep needed for a new page to running ads
  • Select and develop unique and eyecatching ad images using free online tools
  • Explain what makes appealing ad headlines and text
  • List the different types of Facebook ads
  • Discuss ways of protecting your ads account by complying with Facebook's ad policies
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Course Modules
Course Description
Alison Certificates
Module

Course Introduction

In this module you will find out what to expect from the course and learn about how the course is structured.
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Module

Important Information about Facebook Advertising

This module teaches you the important basics of Facebook advertising. Including the rules surrounding Facebook pages. You will also see an example of a good ad versus a not-so-go... Read More This module teaches you the important basics of Facebook advertising. Including the rules surrounding Facebook pages. You will also see an example of a good ad versus a not-so-good ad! Read Less
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Module

Getting Ready to Run Facebook Ad Campaigns

In this module you will get everything ready to start running ads. Here's what you will be doing: Installing the Facebook Pixel Setting up a Facebook page for business Running a ... Read More In this module you will get everything ready to start running ads. Here's what you will be doing: Installing the Facebook Pixel Setting up a Facebook page for business Running a Facebook 'Likes' campaign to get credibility for your new page Read Less
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Module

Custom Conversions

In this module you will learn how to set up a 'custom conversion' for your ad. Custom conversions allow you to see how your ad is performing
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Module

Landing Page Compliance

This module teaches you how to make sure your landing page is compliant with Facebook's advertising policies. The landing page is the page that you want people to go to when they ... Read More This module teaches you how to make sure your landing page is compliant with Facebook's advertising policies. The landing page is the page that you want people to go to when they click on your Facebook ad. Read Less
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Module

Types of Facebook Ads

There are multiple different types of Facebook ad. In this module you will learn about each type of ad.
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Module

Defining Your Audience

Facebook has a great free tool available to advertisers called 'Audience Insights'. In this module you will learn how to use Audience Insights to find your audience on Facebook. ... Read More Facebook has a great free tool available to advertisers called 'Audience Insights'. In this module you will learn how to use Audience Insights to find your audience on Facebook. These are the people you will be advertising to. Read Less
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Module

Set up the Campaign and Launch the Ad

In this module you will be setting up the Facebook ads campaign and launching the ad. You will learn how to navigate the 'Ads Manager' platform, how to add a 'saved audience' to ... Read More In this module you will be setting up the Facebook ads campaign and launching the ad. You will learn how to navigate the 'Ads Manager' platform, how to add a 'saved audience' to the campaign, how to set a budget, how to add the image, write the ad text, and everything else! Read Less
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Module

Course assessment

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Knowledge & Skills You Will Learn

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Learner Reviews & Feedback For Publicidade no Facebook para iniciantes

121
Tangala V. Alison Graduate
loved this course
The Facebook Advertising for Beginners course offers a solid foundation for anyone new to digital marketing or advertising on Facebook. The course is well-structured, with clear and concise explanations, making it easy for beginners to follow.
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Adnan K. Alison Graduate
loved this course
This course is a good for who wants to start digital marketing.
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Azeddine B. Alison Graduate
loved this course
this course can help beginners a lot in how they advertise with Facebook
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Andrea michelle H. Alison Graduate
loved this course
it help beginners to learn a lot in how they advertise with Facebook
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Mary N. Alison Graduate
loved this course
I really enjoyed the course. it was very well put together and simple to understand
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Theo McArthur's Alison Stats

Theo McArthur's Alison Stats

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