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Fondamenti del marketing sportivo
Advanced Level

Fondamenti del marketing sportivo

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Fondamenti del marketing sportivo

Scopri i principi e le strategie di marketing utilizzati per promuovere i marchi sportivi in questo corso gratuito di marketing sportivo online.
Milioni di persone guardano eventi sportivi come la Coppa del Mondo FIFA e le Olimpiadi, il che li rende un'ottima piattaforma su cui aziende e marchi sportivi possono promuovere i propri prodotti e servizi. ... Milioni di persone guardano eventi sportivi come la Coppa del Mondo FIFA e le Olimpiadi, il che li rende un'ottima piattaforma su cui aziende e marchi sportivi possono promuovere i propri prodotti e servizi. Questo corso ti introduce al marketing sportivo, all'industria dello sport e alle tecniche di branding utilizzate per proteggere e gestire tali marchi. Esaminiamo varie strategie di marchi famosi, il «marketing mix», la sponsorizzazione sportiva e i principi del marketing digitale.

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