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Introduzione alla gestione dei prodotti e alle ricerche di mercato
Intermediate Level

Introduzione alla gestione dei prodotti e alle ricerche di mercato

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Introduzione alla gestione dei prodotti e alle ricerche di mercato

Scopri come determinare le dimensioni del tuo mercato, identificare le tendenze del mercato e prevedere le vendite con questo corso online gratuito.
Nel panorama aziendale frenetico e dinamico di oggi, una gestione efficace dei prodotti e ricerche di mercato approfondite sono essenziali per portare con successo i prodotti sul mercato. In questo corso impa... Nel panorama aziendale frenetico e dinamico di oggi, una gestione efficace dei prodotti e ricerche di mercato approfondite sono essenziali per portare con successo i prodotti sul mercato. In questo corso imparerai come condurre ricerche di mercato, analizzare le dimensioni del mercato e fare una pianificazione strategica per iniziative imprenditoriali di successo. Esplora i diversi strumenti e risorse convenienti per ricerche e analisi di mercato. Iscrivetevi ora!
COURSE PUBLISHER Apex LearningProfessional development trainers

What You Will Learn In This Free Course

  • Identify the benefits of accurately...
  • Define the target audience based on...
  • Discuss the importance of market re...
  • List the various market research me...
  • Identify the benefits of accurately estimating the market size
  • Define the target audience based on demographics and psychographics
  • Discuss the importance of market research in determining the market size of a product
  • List the various market research methods
  • Evaluate the credibility of sources to ensure the accuracy of the market research data
  • Define TAM, SAM and SOM and their importance in market estimation
  • Recognise the key factors influencing the market size
  • Describe how to analyse market saturation and identify expansion opportunities
  • Explain how to develop strategies to differentiate a product and establish a market position
  • Identify and navigate ethical considerations in the process of market sizing
  • List the various market research platforms and software available for market sizing
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