When Mike Feerick, the Founder & CEO of Alison, a pioneering e-learning organisation, decided in 2007 to make online education totally free “people said who do you think you are, providing free education and with your own certification? So I said look, when John Harvard started, he was just one guy in a room with a bunch of books. And he taught well. And look at where Harvard is today.” If you do things well, repeat them, people come back to you and also tell their friends and colleagues, and eventually you will develop a reputation...

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