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Compétences et techniques de rédaction avancées
Advanced Level

Compétences et techniques de rédaction avancées

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  • 3-4 Avg Hours
  • CPD Accredited
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  1. Ventes et marketing
  2. Marketing
  3. Compétences et techniques de rédaction avancées

Compétences et techniques de rédaction avancées

Maîtrisez le pouvoir créatif de mots bien choisis et arrangés pour créer un impact maximal dans ce cours en ligne gratuit.
Chaque fois que vous écrivez des mots pour persuader les gens d'agir, c'est de la rédaction, que ce soit dans un e-mail, une annonce ou une page Web. Apprenez à choisir et à organiser les mots pour attire... Chaque fois que vous écrivez des mots pour persuader les gens d'agir, c'est de la rédaction, que ce soit dans un e-mail, une annonce ou une page Web. Apprenez à choisir et à organiser les mots pour attirer l'attention, devenir mémorables et obtenir un avantage concurrentiel. En incorporant les techniques de ce cours, vous améliorez les ventes et vous portez le marketing à un niveau supérieur. Bien que nous l'ayons qualifié de cours « avancé », il est ouvert à tous ceux qui souhaitent maîtriser le pouvoir créatif des mots.
COURSE PUBLISHER Creative WaysTop communication coach
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What You Will Learn In This Free Course

  • State the primary purpose of words ...
  • Discuss how ‘surprise’ makes ideas ...
  • Identify the criteria for using une...
  • Distinguish between a pun and puffe...
  • State the primary purpose of words in marketing
  • Discuss how ‘surprise’ makes ideas more memorable and persuasive
  • Identify the criteria for using unexpected words
  • Distinguish between a pun and puffery
  • Explain the benefits of details in copywriting
  • Define a ‘metaphor’ in terms of copywriting
  • Recall various creative techniques to boost content structure and sound
  • Discuss the functions of questions in copywriting
  • Explain some forbidden approaches in copywriting
  • Discuss the drawback of excessive creativity in marketing writing
  • State the concepts to be considered when rewriting
  • List and distinguish between the various forms of sentences in copywriting
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Learner Reviews & Feedback For Compétences et techniques de rédaction avancées

65
Chinenye O. Alison Graduate
loved this course
A great insight into copywriting techniques.
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Stephen M. Alison Graduate
loved this course
Marcia Yudkin is an excellent teacher who made the course even more enjoyable - thank you, Marcia. Thank you, Mike Feerick.
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Mihla Prudence N. Alison Graduate
loved this course
Amazing information
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Kernishka L. Alison Graduate
loved this course
excellent course. I learnt so much new techniques to apply to my writing.
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Ubaid Ahmed K. Alison Graduate
loved this course
It's a wonderful course.
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