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Good morning friends and welcome back to NPTEL online lectures on Effective Writing. In the previous lectures, we have already talked about report writing and prior to that we have also discussed other forms of writing, namely business writing, academic writing and then report writing. Now, is the time since this lecture is going to be the last lecture of this course? I have termed this lecture as creative writing. And, you might be thinking as to other forms of writing are they not creative, that may be a general question, that may be a query no my dear friends. All forms of writing are creative, but when we talk about creative writing, it actually is a very vast field. And, I have focused in this lecture how creative writing is different? In order to let you know, because majority of people are today writing for other purposes and creative writing is completely an isolated field, where unless and until you are interested, you do not try to enter into. That is why we shall be discussing in a very short way, what are the ways of creative writing, what are the modes of creative writing? So, that it can tell you how you are writing, which you are doing in your everyday life, in everyday business life, how they can be differentiated?. Now, when we talk about creativity, because creative writing is some way or the other linked with creativity. So, there might be a question in all of your minds, what actually is creativity? My dear friends, when you do anything new, when you do anything in an innovative manner that is creativity. Creativity can be defined as the act of turning new and imaginative ideas into reality, whatever you see today. First of all it might have occurred in somebody’s mind and his mind might have been stirred, because he might be thinking of giving the world something new, whatever it is know, even the email and the whatsapp and then all the various handles that you are exposed to they are also creative. But, when we talk about creativity per se we are actually going to discuss creative writing and this naturally takes you back to some of the forms of literature. Creativity actually is characterized by the ability to perceive the world in new ways, in innovative ways. For example, when you look at the sky? When you look at the rainbow, when you look at the water, when you look at the seas all of you may have different responses, it cannot be one and that is actually a beauty of creativity. Everyone looks at things in his or her own manner and how they create responses in him that is his or her creativity. So, creativity enables to make connections between seemingly unrelated phenomena. Those who are exposed to poetry and other forms of writing may find, that poets often think of things, which commoners cannot think and that is why poets are more creative is not it. And, then one of the ways of creativity is also to generate solutions. Now, you might be thinking can the forms of art also generate solutions yes, maybe they are not so, effective, maybe they cannot provide an easy solution, but at least they can so, some sort of alternative my dear friends. And, that is where creativity lies, a creative writer because all of us cannot be creative writer, but then a creative writer you will find will try to show you things in a different way. Why could a rose appear to be the face of once beloved know. Why could a poet say my love is like a red rose, why could somebody say while comparing the face of ones beloved why could somebody say our seas as beautiful as they? So, what we need to understand is when we talk about creativity, we are actually going to express an ideas in an imaginative ways. Imagination is one of the key ingredients of creativity, you first imagine. Maybe everyone is not going to listen to everyone cannot be convinced, but then this is your thought, this is your response to things and creativity or creative writing is the art of making things up or putting a creative splash, maybe on history as in creative nonfiction. Even somebody writes a nonfiction they are also realize the creativity. Creativity is actually in art form which can transport you because, suppose you are sitting by the side of a river or you are on a sea shore and when you look at the waves coming up and down, do not you think that within you also goes certain feelings; feelings which are already hidden, feelings which lie at some corner or in your subconscious level and they are suddenly stirred. So, what creative writing can do it can actually transport us to a new realm inspired by our mental meanderings at times, when you want to have a different taste, what do you do, when you are at leisure what do you do? You actually try to read something that can transport you somehow or the other in a different world. So, there can be different forms of creativity, there can be different forms of creative writing fine, it can be a medium to express feelings and emotions, that is actually the main concern of creative writing. When you were writing a scientific writing or a report writing you might have seen that there was no room available for feelings and emotions. When you are giving a presentation, when you are writing your script for presentation, there is no room for feelings and emotions. When you are writing a business letter no room for emotions and feelings, but when you are writing something in a creative manner these feelings and emotions often come into picture. It is totally different from the cold hard facts as we do an academic writing. In academic writing you will find there is no scope for all these emotions, feelings, psyche etcetera. Now, when you talk about creative writing of course, my aim here is not to convert people into creative writers, but then to show them, certain ways as to how they can understand creative writing. My dear friend, the pleasure lies not only in becoming only a creative writer, but the pleasure also lies in enjoying a work of creative writing. When somebody reads a poem or somebody reads a novel, one actually derives the pleasure. And, this pleasure can also go a long way to motivate you, to persuade you, to inspire you, to satisfy you, or also to provide you a sort of relief. Because creative writing has a sort of therapeutic know, it actually has a sort of therapeutic value. Meaning there by you are full of sorrow and you will find when you read a poem. And, if the poem is some way or the other link to the feelings of yours it actually has got a sort of relevant touch. It actually can help you recover that is why, when somebody goes to watch a movie and comes back you will find for some amount of time at least he has a different sort of refreshment. So, all writing at it is best as I have been saying is creative writing. Writing a business letter in the best possible manner to convince about a product or to convince about an action that you are going to take that is also creative of course, there is no question of bringing emotions and feelings there. Creative writing as a discipline has emerged in several universities all around the globe and it is a discipline which can create synthesis between work in universities. And this jargon is a language which is over technical too much of technical words special words. In a particular profession it is ok, but then only the people of your profession can understand and every profession will have jargon whatever way you are working in whatever organization you are working in, if you are working in an organization where business is being dealt a business of computers say sometimes in another institution or organization where you are working with other things naturally you pick up the words which are very technical, but then it can cause a lot of difficulty to others when they have to read it out. And in the box you can find that some jargons have been used you can find out some more jargons from your own field. Canonical instead of saying canonical it is better to say accepted, instead of saying generic why cant we say general maybe people will not understand a computer person will most often use spam many people will always use output input. A teacher or somebody who is in education may be familiar with a word like pedagogue, but others cannot that is why one has to change and to change for the betterment of others we can take an example here. And one must also understand why we actually fall back upon the use of jargons. Sometimes either to create your own position or to make certain show offs actually it is a sort of pretension you know as a writer you actually try to pretend that you know more, but then this is not going to do any benefit to the reader. So, jargons actually produce a sort of lumpy effect, I mean a sort of effect which is very difficult it is it just like a lump a sort of thickness law which actually blocks the meaning, and creates a sort of pretences effect on readers are not able to understand and maybe they will form a different sort of opinion about the writer. Because the writers never know who are going to read their works and writing as I have been saying time and again writing actually represents the writer in his absence. Hence there should be an aim and aim for making things clear, for making things better, making things lucid. Another category of words that people often fall back upon is called cliche. Now, what is the cliché? In any organization whenever you are working you know its sometimes or the other you have to draft something you have to draft a report or something like that, but then when you fall back upon the use of words which have become obsolete, which actually have been abandoned which actually have lost their effectiveness because of overuse such words are actually called cliche. So, a cliche can be defined as a faded word or phrase which has lost its effectiveness because of overuse. Now there can be quite a good number of cliches I have simply picked some of them for you have often heard many people saying, was there some food for thought in what he said now food for thought is a cliche. Many people often say crowning glory, part and parcel, fine level best some people often say overriding considerations spare no efforts and one thing that is very common among people are saying last but not the least. Sometimes people also carve out some new technical cliches for example, even they can also say things like prediction sorry writing on the wall, instead of saying writing on the wall why cannot they say predict. Because when they say writing on the wall actually not only does it become metaphorical, but then it also becomes a sort of cliche. So, cliche can also be called a sort of metaphoric writing where you unnecessarily tire the mind of the readers. So, here are some examples given. For example, see scientist world over have left much food for thought so, food for thought is a cliche the writing on the wall it is better to say prediction then writing on the wall. Those who do not work heart and soul I mean these are needless now. So, it is only to be substituted by a familiar world now sometimes you will often hear people saying the sum and substance of what I want to say, why can not they say the essence of all that I want to say fine. So, the question is we unnecessarily and this is you know this in a way can be considered to be a sort of lethargy on the part of writing, because the writer should think for and about the background of his readers only then he can make his writing clear. Another important ingredient that can tire the mind of readers is called redundancy, you have always heard people saying you have become redundant what actually does he mean he actually means that you have become useless. Likewise redundancy is also a device which is actually needless repetition to define it properly will be to say it is a sort of needless repetition. So, redundancy is that part of the message which can be eliminated, which can actually be sacrificed, which can be controlled without any loss of information I mean even if there is no redundancy if you do not make use of redundant expressions even though the sentence is not going to be in effective. So, we can come across a good number of redundant expressions you have often heard many people saying, the basic fundamentals of all is. Now the basic and the fundamentals those actually are the two words actually mean the same. So, it is it is simply a sort of needless repetition. Some people often say the past memory so, if it is a memory it is always a past my dear friend, you have often heard many people saying the true facts of life. So, is there also the possibility of false facts of life? Many people often say, I am strongly certain and strongly convinced if you are convinced there is no question of being strongly you are already convinced. You have also heard many people saying the final decision will be taken so, is there going to be a semi final decision as well my dear friends. So, you actually need to think over it and then you will find that people can avoid it. Has you not heard people saying oh it was such a humorous joke can there be a joke which can make you weeping also. So, a humorous joke is a needless repetition likewise many people often say there is an advanced warning about this tsunami, there is an advanced warning about the earthquake, there is advanced warning about heavy rains, fine I mean a warning is a warning there is no question of saying advance and all that. So, these unnecessarily not only make your sentences cumbersome repetitive, but then also add to the length of the paragraph which will actually cause difficulty to a reader when he is reading your report. Hence one should always aim at controlling the use of redundant expressions. While writing a report one should always think about the aim, why are you writing this report? If you think that you are writing this report because you have to provide a solution to a problem naturally you would be thinking that what would be the best way so, that I can drive home my points. And of course you have to say things clearly we have been saying state a thing as clearly as you can, there is no need of saying things in an indirect manner because we are not discussing literature my dear friend in literature you will find that there are so, many ways to say things, but then here you are talking about something very specific. Hence when some people start making use of round about expressions which you can also call circumlocution expression, I mean an expression that keeps moving on and on yet saying nothing. So, one has to avoid the use of roundabout expressions and unusual phrasing. You will find that your report itself is longer and one makes one report thicker even by making one sentences longer, making one sentences as long as they can be and in that what happens you actually lose the meaning you lose the purpose. So, some people think that instead of doing that why cannot we say things in a roundabout expression well man you can say that, but only in literature, not when you are writing something very objectively because report writing actually aims at objectivity. So, when you make use of roundabout expressions naturally you are not facilitating rather irritating the readers. Here are some examples you can find out let us look at the first example. It was reported that the batches experienced a color change during a storage, now see the sentence is a small even though the sentence is a small or the use of the word experienced, now the use of the word experience actually makes it a sort of circumlocution. So, it can be made easier by saying it was reported that the batches changed. Now, what did you do instead of these experienced word you simply brought a word that can facilitate meaning and you simply said changed. Likewise the second sentence also we can have a look at, storage consists of cylindrical steel bottles there is no problem with this. The bottles linked by a header tubes are buried beside the compressor building we have already been saying that instead of using abstract words please use concrete words. So, the word buried here it actually is going to camouflage the expression it is going to hide the expression. So, it is better we change that and we can say storage can build consists of cylindrical steel bottles the bottles linked by heated tubes are sited near the compression building, that is what actually you wanted to say did not you yes. So, what one should do is one should actually see how one achieves clarity because even when you are writing technically you are actually writing for somebody whom you are not seeing, who does not have the chance to seek explanations that is why let us try to make our writings as a specific as we can. The second the third sentence also is like that we can come to the last sentence which is actually, I have taken this sentence very willingly because this sentence is you see this is very shorter very shorter you know speed of diffusion is rate determining. Now, what are you doing you are actually adding a you are adding what you are adding to the meaning, but then making it complicated by saying rate determining. So, it is better to make it say directly speed of diffusion determines the rate. I mean instead of bringing an objective that actually goes to say the meaning let us try to come to the verb I mean you have already understood earlier when we said, instead of nouns you can develop the habit of using verbs because verbs actually are action words and they help understand the meaning. Next sometimes as you have been saying you are in an organization or you are going to join an organization, and after some time you will find that there are people who might be using certain abbreviations, it is fine in the organization because people know that. But then what about others would not be able to understand when you are going to use abbreviations or you are going to use short acronyms. Look at these words all these words are abbreviated once, but then do we know all of them no we do not, even when we guess we guess according to our own. So, it is always better if you are using it in your report so, you use it, but when you are using it for the first time please explain it. For example the one is using CVR this is actually you know very technical Cockpit Voice Recorder fine, OTP even though it is very common most of the people might not be knowing it so, it is better to explain that ABM Anti Ballistic Missile ATR fine FIG Faculty Initiation Grants that is very popular here people here in our institution say fig. Have you got a grant from the fig, again this is another word STC are you doing an STC Short Term Course. Oh this is actually a report on SEZ a Special Economic Zone. Now, all these words even though they appear very nice to hear, but then they may actually be very unpleasant when it goes to a reader who is not familiar with it, and if he starts searching for these words the reading will be blocked my dear friends. Likewise on the right hand side we have written certain acronyms which are actually mostly used in organizations and people of organizations only understand. Poly polymer for polymer our students say poly, institute they call it insti, enthusiasm becomes enthu, audie is very famous all around the campus for auditorium, prof for professor, prop for proprietor, langski for language skills, repri for report writing, bio for biology fine. So, these are actually even though they appear to be very easy, but maybe not easier for others to understand because they are not exposed to such sorts of writing. My dear friends when you are writing a report as I said earlier you are writing it for your readers, and a decision will be taken based on the findings of your report. And how can and the decision may be effected also, because a readers familiarity with words often helps him or her to understand what is in the report. And that is why we have been trying to achieve a sort of consistency, a sort of clarity, a sort of unity, a sort of coherence and that can be done when you are not only writing sentences, but you are also making paragraphs. You will find that complex sentences often pose difficulty level and these complex sentences add to breathless paragraphs. What do we mean by breathless paragraphs? A breathless paragraph is a paragraph where a reader when he starts reading is not in a position to take a breath and he is actually gasping for breath would you do this my dear friend, no not at all. So, hence what should we do we should actually learn readability formula, this readability formula was coined by Robert Gunning in 1960s of course, nowadays because of the advances of technology computers and other things this readability formula also ought to change, but then we can in order to make our task easier understand what is our readability formula. A readability formula a Robert Gunning says he is actually based on fog index and he provides a formula of fog index and he says if the fog index is below twelve then any piece is considered readable. Now, how to aim at it how to get it for that he provides the formula they take a piece of writing and try to gaze or measure the number of sentences total number of words and you should try to find out the average sentence length which can be found out by getting number of words divided by number of sentences, and when you get the average sentence length fine. Then you have to find out the percentage of the sentence length and that has to be multiplied by 0.4, and then you will get the readability then you will get the fog index. So, this fog index if it is below 12 your piece is going to be readable you can aim at it my dear friends with some of the examples that I have told you. And unnecessarily enough people not only make their sentences clumsy, but they also make their paragraphs lengthy, how compound sentences as we have been saying not only irritate the readers it actually blocks the readers comfort zone, comfortability, comfortability in terms of reading isnt it. That is why one has to go for writing simple sentences which can not only provide variety as well as flexibility. Here there is an example you can read it at your own laser and you can find the sentence appears to be very longer. But then if you can divide their sentence because this sentence can also be considered to be a sort of breathless, because the sentence does not have an end it is only one sentence, but what we can do is we can break the sentence in to two split the sentence into two and then see that if there are repetitions those repetitions are said a goodbye to and we can make our sentence effective. Not only sentences become cumbersome, but paragraphs also become cumbersome, how have a look at it. This is this is an example from a scientific writing. The degree of dependence of this pattern on bed structure and or production of weighted paths through packing by randomly moving particles of the initial liquid is of interest as in any specified packing arrangement complete bed overload by high liquid flow rate, I mean the writer has unnecessarily made it packed. What actually he wants to say he wants to write is not clear. So, what can be done, it can actually be made simpler not only by splitting, but by keeping those words intact because their technical terms which you cannot remove, and one should not remove the technical terms, but one can always try ones best to make the technical information easier. So, if one says we thought it would be interesting to know now see we thought it would be interesting to know now this actually incites the readers interest, to what extent this flow pattern depends on bed structure and to what extent it depends on the random movement of the initial liquid particles making wetted paths through the packing. In any given package packaging arrangement, repacking of stirring or stirring might be expected to change the structure of the bed complete overloading of the bed with a high liquid flow rate might be expected to alter a flow pattern depending on which paths through the pattern wetted. Sometimes it so, happens that this can be divided into two or three for example, you can say it also consists off it also divides so, but then that will become too ordinary. So, one should neither sacrifice the comfortability, but one should also see that sentences are standard, and if sentences are a standard brief simple and it actually facilitates the reading the paragraphs also will become readable my dear friends. And in order to make your paragraphs readable also you should try to make use of transitions. Now, what are these transitions you might be thinking transitions actually are made use of in the paragraph. It actually because as we have been saying that any paragraph will become effective only when there is a sort of unity we have already discussed earlier you remember well unity coherence and then sequence. So, one sentence should be connected to the other subordination, coordination we have been talking about, and this can be provided by making use of transitions. I mean one sentence you have already said, but you want to say something more so, there are additional details you can always say moreover furthermore beside besides finally. Then you want to show some relationship, because every paragraph in the sentence is related it actually there is a sort of relationship between the sentences. Sometimes you want to make a sentence based on cause and effect sometimes there can be a condition and you can say if, in case, subject to, provide it like that. Sometimes you also want to create a sort of time sequence so, later, after in the beginning in the end in the middle like that and then sometimes you also can repeat in other words, that is, in addition. Now, what these do these transitions when you are making use of they actually lessen the burden of readers and this provides also a sort of relief to the readers. And you want your writing to be read, and if you want your writing to be read naturally because you are going to make use of a technical document and you are going to make it readable hence make use of transitions, that will actually make your task easier. My dear friends as I have been saying writing is not one day affair is not it has actually to be practiced, and one who is writing and specially writing for a purpose, writing with a purpose and writing to make others understand should see that meaning is reflected the way he is writing, his meaning is reflected the way he is writing and having the purpose in mind the purpose is that you have to provide a solution to a problem. So, let us come to see what the veteran English writer of eighteenth century Doctor Johnson, Doctor Samuel Johnson says, a man who uses a great many words to express his meaning is like a bad marksman I mean a person who does not have proper aim who instead of aiming a single stone at an object takes up a handful and throws at it in hopes he may hit. Now, when you want to hit something you actually have an objective and this objective can be met only when the aim is concentrated, likewise when you have planned to make your things understood by others you actually have to bear in mind the clarity. You actually have to bear in mind the background of the reader and to ensure that everyone can understand it is always better to use a language that is familiar, to use a language that can be understood by everyone, to use a language for which people do not have to struggle, because when they struggle they are going to block or you are going to block their thought. My dear friends I hope by this lecture you might have been able to understand how you can aim at clarity. And most of the technical writing can be understood and can enable people to take action based on what has been found and not only found, but what is feasible, any conclusion that you provide through your report can enable a person to take action based on if he is convinced or if he is not. And I hope you are actually trying to convince people with the help of your clear crystal and lucid writing. So, aim at clarity aim at lucidity and aim at meaning and meaning lies with you with the writer and as a writer of whatever documents you will try to keep all these things into consideration and write better write effective. Thank you very much, I wish you all a good day.