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Module 6: Travel Patterns

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Travel Patterns
Lesson Summary


Lesson Summary

The 7 key reasons for travel are:
Distance
International Connections
Attractiveness
Cost
Specific Events
National Character
Image

Traditionally, distance was measured in the amount of miles/kilometres a destination was from a person’s current location.

Today, distance is commonly measured in time.

Most tourists are attracted to places that offer them something they cannot find at home.

The cost of a visit to a particular destination will affect the number of tourists that travel there. In general, the more expensive a trip is, the lower the demand.

People often travel to destinations for specific events, such as major sporting tournaments or music concerts.

Certain nations have particular vacationing habits that are rooted in decades of tradition.

The image of a location is the perception that people gain from popular culture and media.

The 6 main types of pleasure trip are:
Resort Vacations
Touring Vacations
Outdoor Trips
City Trips
Theme Parks
Cruise

Resort vacations are the most popular type of pleasure trips and account for 80% of all pleasure trips taken worldwide.

Touring vacations are trips in which people visit a variety of tourist attractions in different areas.

Outdoor trips are vacations that focus on outdoor activities.

City trips tend to be short, impulsive getaways and are often weekend trips.

Visits to theme parks are common day trips but make up only 3% of overnight pleasure trips.

Cruises are the least common type of pleasure trip, accounting for just 1% overall.

There are four types of business trip:
Regular Business Travel
Convention
Incentive Travel
Hybrid Trip

Both airlines and hotels offer services especially for business people.

Airlines and hotels try to instil customer loyalty in business travellers via frequent fly/stay programs.

About 20% of all business trips are for the purpose of attending business conventions.

Some companies use travel as an incentive for employees to perform to a higher level.

A hybrid trip is one in which the traveller combines business and pleasure.

END OF UNIT:
Lesson Summary