Module 12: Navigating Google Analytics Reports - AdWords Reports | en - 729 - 49283
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AdWords Reports

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    Ogunbowale A.
    MY
    Ogunbowale A.

    Cost Analysis and AdWords :The Cost Analysis section allows you to measure sessions, costs and revenue performance for paid advertising campaigns. You can connect your Google Analytics to Google AdWords to see AdWords reporting, or upload data from other advertising sources

    Ogunbowale A.
    MY
    Ogunbowale A.

    The AdWords section shows you data about the visitors who click through your AdWords campaigns. Like the Cost Analysis section, you can connect Google AdWords to this section as well.

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