Marketing and packaging adventure as a commodity
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Marketing and packaging adventure as a commodity

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    Nobert M.
    LS
    Nobert M.

    marketing has put itself in the adventure industry. Do you agree?

    Phomolo P.
    BW
    Phomolo P.

    Marketing and packaging adventure as a commodity:- For outdoor clothing to win the endorsement of unshakable outdoor specialists, and hence marketability to all outdoor fanatics, it must be durable, no-nonsense gear.

    Zachary B.
    US
    Zachary B.

    What is marketing and packaging adventure as a commodity mean?

    Rk S.
    IN
    Rk S.

    Marketing and packaging adventure as a commodity:- For outdoor clothing to win the approval of hard-core outdoor practitioners, and hence marketability to all outdoor enthusiasts, it must be durable, no-nonsense gear. However, on the flip side, to sell to the young upwardly-mobile the clothes must look good and have style. This shows the new marketing push in the adventure industry. Fashion, colour and style are important. This marketing has not only increased participation, but has also widened the range of people involved in adventure activities. In October 1995, independent environmental consultants Chris Harris and Bob Burton floated the idea of a conservation alliance which would provide a way for the outdoor industry to put some of its profits back into the wild; not just in an occasional, haphazard way, but with consistency and commitment so that funds would always be available to support chosen conservation campaigns.

    Muhammad S.
    PK
    Muhammad S.

    Which way marketing and packing equipment help the adventure as commodity.

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