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Page 1
When looking at a case analysis you are reviewing:
The performance of an organisation over a period of time.
Information on the organisation’s history and operational environment.
Data in functional areas of marketing, finance, operation and human resources.
Realistic situations and looking at the decision making process.
The objectives of case analysis are:
Apply theoretical knowledge to practice.
Learn independently and apply answers to practical problems.
To get into the habit of diagnosing a problem, analysing and evaluating possible functional solutions

Page 2
There are four key financial ratios:

Profitability Ratio
Leverage Ratio
Activity ratio
Liquidity Ratio